The Marketing Trick That Gave Trump a HUGE Edge Over Kamala

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 2 October 2024

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #2833, Eric Siu and Neil Patel discuss the role of TikTok and X in shaping public perception on Trump vs. Harris debate, the importance of transparency in food marketing, and innovative marketing strategies like Pizza Hut's resume delivery service. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) TikTok scores: Trump vs. Kamala (03:43) Beverage marketing of the future (06:26) Pizza Hut helps out job seekers with resumes on pizza boxes (10:22) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Transcript

Click on a timestamp to play from that location

0:00.0	Do you watch it?
0:03.4	I didn't really watch it.
0:04.4	I watched part of it.
0:06.7	Okay. Who?
0:09.7	Public perception, who won that one?
0:11.7	Harris. Harris, right? I would say most people say
0:14.0	this would say Harris won, right? This is this is from a little way back but
0:17.7	this is interesting because Tik-Tok basically scored Trump versus Kamala Harris here.
0:25.0	So on the left side, there's a Trump video
0:27.1	with his closing statements.
0:29.0	That video got a million likes and then 58,000 saves. And then on the right side you can see
0:34.7	Kamala Harris has 176,000 likes and then 8,600 saves, right? So it's
0:41.0	interesting because I'll let you just take a look at that.
0:45.6	Yeah, so Trump pretty much got a little bit more than 5X the amount of hearts.
0:52.0	So I have some thoughts here, right? I don't think this is apples to
0:54.0	apples comparison. I don't think this is fair to judge it, but here's what we can say. I would say that sometimes
0:59.6	when you find the right moments to clip and the video does well then like for example I think
1:05.4	Trump had a super strong closing statement that's probably gonna do better
1:09.3	maybe the hook is better right it's good do better and social. I don't think if it matters if a
1:12.6	TikTok is a left or a right platform. So it just goes back to marketing
1:16.5	one-on-one again. I don't think in this case... Was this TikTok or
1:19.2	so I don't think this person says that, oh like Trump won or I don't think that's the case the case is that clip was better
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.