Today we revisit the last days of 20th century Fox. You might have read that the

billion dollar man himself, Rupert Murdoch is stepping down.

He is retiring and it stirred memories of that pivotal deal when Disney came forward to buy 20th Century Fox for $70 billion.

But they had a competitor Comcast. While all this was going on, 20th Century

Fox continued to develop and make comic book movies. Deadpool 2 was released in this atmosphere.

I had a front row seat to all that was going on. Let's join and share together the spy games that Disney employed in order to emerge the

victor. Today, it's all about the last days of 20th Century Fox on an all-new edition of

Robeservations.

Hey, everybody, welcome to another edition of Rob Observations. I am your host, Rob Lefeld.

This is the show where we discuss comic books and superheroes and pop culture. It's given a personal spin from me, Rob, hence the Rob's observations, because I've taken you on my journey

through comic books since I was seven years old. 1974 became an absolute obsession. And I have

watched comic books and superheroes become these mega, multi-billion dollar platforms with with with with

the the studios and these companies are are able to launch these giant campaigns and make one

hugely influential comic book superhero movie after another.

And it doesn't stop at the cinemas and you know it.

It goes to your slurpy cups.

It goes to your t-shirts, the kids section at Target, at Walmart, the toys. I mean, I'm literally looking at a giant bank that

stares me in the face, a giant bank ahead of a superhero that you put your coins in.

So, so, and that's nothing new. There's just more of them. There's just so much more of them

and they're bigger and better.

And clearly, in 2023, they're faltering a little. I mean, we would, we would be remiss to not say

that they have faltered somewhat, but even at their faltering point, they are still

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