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HBR IdeaCast

The Kinds of Humor That Help Leaders Build Trust

HBR IdeaCast

Harvard Business Review

Leadership, Entrepreneurship, Communication, Marketing, Business, Business/management, Management, Business/marketing, Business/entrepreneurship, Innovation, Hbr, Strategy, Economics, Finance, Teams, Harvard

4.41.9K Ratings

🗓️ 26 August 2025

⏱️ 30 minutes

🧾️ Download transcript

Summary

Leading an organization is a serious job, but Adam Christing argues that humor is a shortcut to building trust at an organization - and without it, you might be missing out on an important leadership tool. Christing is a comedian, speaker and author and he walks through five main kinds of humor that are most effective at work. It's not about knock-knock jokes, he says, but finding a style that's authentic to you. Christing is author of the book The Laughter Factor: The 5 Humor Tactics to Link, Lift, and Lead.

Transcript

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0:00.0

I'm Adi Ignatius.

0:11.7

I'm Alison Beard, and this is the HPR Ideacast.

0:28.9

So, Alison, I think leaders often wonder whether and how they can be funny at work with their teams.

0:31.0

I mean, I think there's something great about humor.

0:32.5

It brings us together.

0:34.9

It's also risky, right?

0:38.0

I mean, one person's joke is another person's offense.

0:39.6

Tell me about you.

0:42.4

Do you try to be funny at work with your teams?

0:45.4

I would say that I don't try to be funny.

0:46.8

I try to be amusing.

0:49.8

I think you do a really good job of, you know,

0:51.8

sort of throwing in a joke once in a while,

0:55.4

witty banter, the occasional Russian accent.

0:57.3

I appreciate this very much.

1:09.7

But I tend to bring levity to situations with maybe some telling of funny stories or self-deprecation.

1:13.3

And I think it's a really hard thing. We've published a lot of research showing that humor can be used for good in leadership, but as you say, it's very hard

1:19.8

to thread the needle sometimes. And look, there's the image we all have of Steve Correll in the office,

1:24.5

you know, the boss who tries to be funny, who never is, who crosses lines,

1:29.1

and really accomplishes the opposite of what he's trying to do. So there's a right way to do it,

1:34.6

there's a wrong way to do it. The conversation, though, that I had with our guests, his belief

1:39.3

is that even people who feel like, you know, I'm not funny, they can tap a kind of funniness within themselves

...

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