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The Business of Fashion Podcast

The Jonathan Anderson Experiment

The Business of Fashion Podcast

The Business of Fashion

Fashion & Beauty, Business, Arts

4.6770 Ratings

🗓️ 15 January 2022

⏱️ 34 minutes

🧾️ Download transcript

Summary

Up until a week ago, Jonathan Anderson was set to show his J.W. Anderson show in Milan, but Omicron has put paid to that, and Jonathan had to quickly change his plans and instead film a presentation at the Scala in Kings Cross London. BoF's editor at large, Tim Blanks, sat down with Jonathan to discuss his responses to the challenges presented by the pandemic. Jonathan has done everything from a show in a box to a show on a wall, and this time he has continued his optimism and enthusiasm in the face of the pandemic. 

Read Tim Blanks' full article here

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Transcript

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0:00.0

Hi, this is Imran Ahmed, founder and CEO of the Business of Fashion.

0:06.8

Welcome to a special episode of the B.O.F. podcast. It's Sunday, January 16th.

0:13.3

Up until a week ago, Jonathan Anderson was set to show his J.W. Anderson show in Milan.

0:19.7

But Omicron has put paid to that, and Jonathan had to quickly

0:23.4

change his plans and instead filmed a presentation at the Scala in Kingscross, London. Our editor at

0:30.7

large, Tim Blank, sat down with Jonathan to discuss his responses to the challenges presented

0:35.8

by the pandemic. Jonathan's done everything from a show in a box to a show on a wall,

0:40.8

and this time he has continued his optimism and enthusiasm in the face of the pandemic.

0:46.7

Here's Tim Blanks with Jonathan Anderson exclusively on the BOF podcast.

0:52.5

We are still in the throes of this thing, which has upended our lives, and your life has just

1:00.7

been upended by it again, which is great.

1:04.8

Really?

1:06.0

Yeah.

1:06.5

What happened?

1:07.7

Well, we obviously being based in London and doing a show in Milan just meant that we

1:13.7

were moving 30 people there and then we're quarantining where someone catches it and 10 days in a

1:20.2

hotel and I cut to kind of, you know, it's in these moments you have to kind of be like teamers

1:25.7

first ultimately. You know, ego is definitely backseat you have to kind of be like team is first ultimately, you know,

1:33.0

ego is definitely backseat through this entire process. And we made the decision, you know,

1:41.2

last week and now we're in Scallonite Club near Kings Cross in a green room. Which is called the Bowie Room. Oh Oh no. Or the Winehouse Room.

1:44.4

That room is the Wine House Room.

1:45.9

This room is the Bowie Room.

...

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