The Hidden World of Intuition in Fortune 500 Company Decision Making
The Mindvalley Podcast
Mindvalley
4.5 • 1.5K Ratings
🗓️ 24 April 2023
⏱️ 37 minutes
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| 0:00.0 | Welcome to the Mind Mally Show. Today's topic is absolutely intriguing. I've been fascinated |
| 0:13.9 | by this topic for a while now and it is the idea of intuition applied to business. |
| 0:20.0 | Many companies today hire intuitive advisors. First, before we get into the science of |
| 0:26.2 | I know that some of you might be skeptical, but let me just state it this way. |
| 0:30.1 | Many people who are skeptical of psychics or intuitions, they are coming from a certain degree |
| 0:35.0 | of bias. Yes, there were these psychics on TV like Ms. Cleo, 30 years ago, who would take money |
| 0:42.4 | for readings that could never be proven as accurate. But if you actually look at the science, |
| 0:47.2 | the science is really compelling. Newer College of Engineering had a professor by the name of |
| 0:51.8 | Dr. John Mejelowski and he did a famous study which he described in his book Executive ESP. |
| 0:57.2 | The study went like this. They tested CEOs for intuition and what they did was simply showing |
| 1:03.4 | the CEOs what I call xenocards like five different cards and the CEOs had to guess which |
| 1:08.5 | card was being held up. The CEO of course couldn't see the back of the card. Now they found that |
| 1:12.7 | certain CEOs were able to guess the cards more correctly than chance. So chance would say you'd |
| 1:18.8 | guess 20 percent of the time, right? Certain CEOs were guessing 20-24 percent of the time |
| 1:22.9 | correctly. And what was curious is that those CEOs that had a higher probability of correct |
| 1:28.4 | guesses coincidentally, their companies also had higher profits. Conversely, the CEOs that were |
| 1:34.9 | guessing wrong more frequently seem to have something along the lines of negative intuition. |
| 1:41.0 | They should even withdraw a probability get the cards correct 20 percent of the time, |
| 1:45.1 | but they were hitting 17-18-19 percent. They were actually counterintuitive. And their companies, |
| 1:51.9 | you guessed it, were making the least amount of profits. So Mejelowski's study was one of those |
| 1:57.3 | many studies that showed that there is some aspect of being human that allows us to perceive |
| 2:02.4 | information outside of five senses. Now Laura Day is the leading expert in this field. Now I want |
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