The Gene Simmons of Data Protection – KISS (Keep It Simple, Stupid): A Data Security Dilemma

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Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6 • 216 Ratings

🗓️ 2 April 2025

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

The Gene Simmons of Data P rotection: Protegrity's KISS Method

Today, we are kicking off a new series on the podcast, entitled The Gene Simmons of Data Protection - the KISS Method, brought to you by none other than Protegrity. Protegrity is AI-powered data security for data consumption, offering fine grain data protection solutions, so you can enable your data security, compliance, sharing and analytics.

Episode Title: KISS (Keep It Simple, Stupid): A Data Security Dilemma with James Rice

In this episode, we are talking with James Rice, VP at Protegrity. He is going to help us strip away the nonsense, when it comes to securing data, and help us understand why we don't need a fortress... just a kill switch. While companies throw billions at firewalls, AI driven threat detection, and fortress like defenses - attackers still find their way in. James reminds us to keep it simple, with Protegrity's KISS Method which stands for Keep It Simple Stupid - and how when data is useless to attackers, breaches become mere inconveniences instead of existential threats.

Questions:

What exactly is the KISS method, and how does it apply to cybersecurity?
Why are traditional cybersecurity approaches failing to stop breaches?
What are some of the biggest myths about security that lead businesses to waste money on ineffective defenses?
How do encryption, tokenization, and de-identification work together to make stolen data useless?
Can you share an example where a company’s focus on complex security backfired, and how a simpler approach could have helped?
What’s the biggest pushback you hear from companies hesitant to adopt a simpler, data-first security model?
If a company wanted to implement the KISS method tomorrow, what are the first three steps they should take?

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Transcript

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0:00.0	Hello listeners. Today we are kicking off a new series on the podcast entitled
0:05.6	the Gene Simmons of Data Protection, the Kiss method, brought to you by none other than
0:10.6	Protegrety. Protegrety is AI-powered data security for data consumption, offering fine-grained
0:16.8	data protection solutions so you can enable your data security, compliance, sharing, and analytics.
0:23.5	In this episode, we are talking with James Rice, VP at Protegreity. He's going to help us strip
0:29.6	away the nonsense when it comes to securing data and help us understand why we don't need
0:34.5	a fortress, just a kill switch. While companies throw billions at firewalls,
0:39.3	AI-driven threat detection, and fortress-like defenses,
0:42.3	attackers still find their way in.
0:44.3	James reminds us to keep it simple,
0:46.3	with Protegrety's Kiss method,
0:48.3	which stands for keep it simple, stupid,
0:50.3	and how when data is useless to attackers,
0:53.3	breaches become a mere inconvenience
0:55.9	instead of existential threats.
0:59.1	Well, James, thanks for being on the show today. Thank you for being on Code Story.
1:03.7	Yeah, thank you for having me.
1:05.0	Before we jump into the kiss method and protegrity and cybersecurity and all the things that we're going to dive into
1:12.0	today. Tell me in my audience a little bit about you. So my name is James Rice. I'm responsible for
1:17.7	really the data protection and data privacy architecture here at Protegrety. I've been doing
1:23.4	cybersecurity really most of my life. I started off in consulting when a consulting company was
1:29.2	recruiting and said, hey, come join our security practice. And to a 20-something, that was just James Bond
	...

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