The Future of Attention, Human Connection & the Internet with Mustafa Suleyman

The Colin and Samir Show

Colin and Samir

Business

4.9 • 665 Ratings

🗓️ 23 July 2025

⏱️ 70 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, Colin and Samir sit down with Mustafa Suleyman, CEO of Microsoft AI and co-founder of DeepMind, for a conversation about the future of artificial intelligence and what it means for creators, culture, and the future of the internet. Mustafa shares how his journey from running a juice stand in Camden Market to building one of the world’s leading AI companies has shaped his view of technology and society. We dive into the emotional and creative potential of AI companions, the importance of trust and brand in the age of generative tools, and why the digital spaces we work in need more texture, personality, and "digital patina." Whether you're a creator, founder, or just trying to understand where the internet is going, this conversation will spark new ideas—and probably change the way you think about the future. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	It's hard to really imagine what a world is going to be like where everybody has access to pretty much the same knowledge and tools for creativity.
0:10.4	Fewer barriers to entry, fewer experts, less gatekeepers.
0:14.7	That has created an explosion of productivity.
0:17.9	This is definitely moving incredibly fast, like exceptionally fast, faster than any
0:22.2	technology has ever sort of arrived. We're on a special journey. It's a very strange quest.
0:26.7	Everything that I just said is probably true for the next couple decades, but I don't know
0:30.9	what it's going to be like in two to three decades. Today's conversation is with the CEO of
0:35.4	Microsoft AI Mustafa Suleiman. Now, before we get into this
0:39.1	conversation, I wanted to talk a little bit about why we were excited to have Mustafa on and why
0:44.0	we're excited about this conversation. Now, obviously, we're a show about the world of creators,
0:47.9	the creator economy, and the future of media. And we get a lot of questions from our listeners
0:53.3	about why we've done multiple episodes
0:55.2	about AI. Why are we so obsessed with AI? And I think there's two sides to the conversation
1:00.3	of AI and creators. One is on the creation side, AI is really impacting the way we create.
1:05.1	I think that's already happening. We've talked about the lot. I think that's relatively obvious
1:09.0	and will continue to take shape.
1:11.4	On the other side of the coin is how AI will impact time and attention on the internet,
1:18.5	exploring how we as creators are competing for people's attention. And that competition,
1:23.7	I think, used to be amongst other creatives, other forms of media, filmmakers, streamers.
1:29.3	And I think now that competition has actually expanded to competing with LLMs, competing with
1:37.1	things like chat chit, people spending their time prompting answers on chat chitpity,
1:42.0	prompting images, prompting video with VEO3 or other
	...

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