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The Speaker Lab Podcast

The Four Rules of Cold Calling For Speakers with Joe Hirsch

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 5 February 2019

⏱️ 36 minutes

🧾️ Download transcript

Summary

Does the idea of cold calling strike fear into your heart? It won't after today's edition of The Speaker Lab!

Joe is an up and coming speaker who has quickly added a lot of gigs to his calendar by using the four rules of cold calling for speakers. On this episode, Joe tells us what those four rules are as well as how to remove the fear of cold calling and how to make it easy for your prospects to say yes to you.

This is another terrific guest you won't want to miss so be sure to join us on episode 223 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

  • How did he first uncover the power of cold calling?
  • How can you get your foot in the door of an industry in which you are not known?
  • Do you have to go in hot to a cold call?
  • How do you know if you are a good fit for a potential opportunity?
  • Why uncommon commonalities are important in your cold calling process.
  • What's the best way to reach out: phone, email, or social media?
  • How expecting nothing and appreciating everything will explode your business.
  • The type of follow up you can do to show your gratitude for the people who help you.
  • And so much more!


EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, friend, are you looking for ways to book more paid speaking gigs?

0:03.7

Well, of course you are.

0:04.4

Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.

0:27.2

This training is free.

0:28.1

It's live and we offered a few times a week so you can find a time that works best for you.

0:32.5

All you got to do is head over to thespeakerlab.com slash get booked.

0:36.3

That's all one word.

0:37.2

Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked

0:39.3

and register right now. We look forward to seeing you on the live training.

0:50.8

Hey, what's on my friends? Graham Baldwin here. Welcome back to the speaker lab podcast. We are here on episode 223, and we are so excited that you're here. Glad that you are joining us as we are getting into the second month of the year. Hope your 2019 is going well. Whether this is your first time listening or you've been listening to all 223 episodes throughout the journey, we're really, really glad that you're here. whether you're just getting started as a speaker, you're brand new, or you've been at it for a while and you're trying to figure out

1:14.0

how to continue to build and grow your speaking business. You have come to the right place. Now, if you haven't joined us before for one of our upcoming trainings, you definitely need to do that. You definitely don't need to stop by and check out free speakerworkshop.com. Again, that's free speakerworkshop.com.

1:28.7

We host these trainings literally every single day. It is a training that we're going to walk

1:32.5

through a step-by-step process of exactly how you can find and book paid speaking engagement.

1:38.4

So definitely check it out. Again, you can find that over at free speakerworkshop.com.

1:43.4

Now, today we're going to be talking with Joe Hirsch,

1:45.7

and we're going to be talking about a unique and sometimes, oftentimes intimidating skill,

1:51.0

cold calling. So we're going to be talking about it in the context of using it to secure

1:54.9

book endorsements or getting one-on-one interviews or to book speaking gigs, to land writing

1:59.6

gigs. And so this is, again, this is a really hard but critical skill to all speakers need to have

2:04.2

in order to open doors and create opportunities.

2:06.7

So in our conversation today, Joe's going to walk through his four-step process for cold

2:10.5

calling for reaching out to potential clients, really kind of demystifying it for you

...

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