So the hottest ticket in town for advertisers is officially sold out.

We're talking about in game ads for the Super Bowl.

They have been sold out.

Of course, the game is on Sunday, Kansas City Chiefs against the Philadelphia Eagles.

Okay.

So Super Bowl is advertising biggest stage, right?

Yeah.

Everybody wants to be in it.

And the game is on Fox this year.

Yes.

So I was amazed at how much people are willing to pay for a 30 second ad because I think about

it like rate of return.

And I realized that if you are a mega corporation, you're not saying, Hey, I've got a sell and

we'll give the price here in a second, X amount of widgets to pay for this ad.

If you're an hyzer bush, if you're M&Ms, if you're Coca-Cola, if you're whoever, you don't

look at it like that.

But to the normal person who owns a small business or whatever, like, you know, people who

advertise on this radio station for the most part, they're small business owners.

We do have some larger ones, but they recognize we advertise here because we know running an

ad on here, we're going to sell X amount of whatever we do, which makes us more than the

cost of the advertising, which is why we do so well because we have so many listeners.

That is not how you buy a Super Bowl ad.

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