4.9 • 2.7K Ratings
🗓️ 4 February 2025
⏱️ 55 minutes
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0:00.0 | Welcome to the Jasmine Star Show where we talk about business marketing. And today we are getting |
0:04.5 | really granular, nerdy, and oh so fabulous about content. I couldn't be more excited to introduce |
0:10.4 | to you, Talene and Sir Rock, brand new friends, podcast, a guest, and we're neighbors. Here's the |
0:16.6 | crazy thing. As the team and I were getting to know Talina and Sorok, and we're preparing to come |
0:20.1 | on the podcast, she said, Jasmine, I actually saw you leaving a five o'clock workout and I was working |
0:24.5 | out at 6 a.m. And I was like, oh, yeah. We're here. I'm like, I'm a fan girl. Oh my gosh. Not at all, |
0:29.7 | not at all. I was like, should I. You should have. You should have. although I'm very focused, so I probably just like walked in and walk out. Okay. |
0:39.0 | Anyway, see, we're already talking. |
0:42.2 | This is the idea of what this conversation is going to be about. |
0:52.0 | What I wanted to do, and this is the goal and the intention of the podcast, is I deeply understand that creating content can be a struggle and it can also be an opportunity. |
0:54.4 | It's just what label do we want to apply to it? |
0:57.9 | And one of the things I've been so impressed by Talene and Surrock is their ability to say, |
1:02.6 | yes, it's work, but it's an opportunity. And so what I want to do today is I actually wanted to get into the nitty gritty about creating content. Now, what you're going to hear are two |
1:08.1 | separate businesses. I actually don't know their approach. I know what is on the |
1:11.9 | outside. And people can look at my content and they know what's on the outside, but people don't |
1:15.2 | actually know how the sausage is made. So today, we are going to be talking about granular components |
1:20.4 | of creating content, what's similar, what's different. And then at the end of it, my goal is to be |
1:25.9 | able to distill action items for listeners |
1:27.8 | to take and say, listen, you might not be doing it in the same frequency, but can you do some |
1:33.4 | things in your own way for your business to grow and market? So welcome to the show, to the show. |
1:38.8 | Welcome to the show. I really am happy you guys are here. Thank you. Thank you for having us. Okay. We're so excited. We were mentioning earlier before the podcast started, but being on here is like full circle for us |
1:47.7 | because when we first got started back in 2020, 2021, like your podcast was one of the very few we were |
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