Hi, this is IvarianX and welcome to another episode of The Candid Frame.

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When it comes to photography, we as photographer spend a lot of time on things like trying to learn Photoshop or some lighting technique or reading countless reviews online of the latest camera or lens.

But not a whole lot is spent on just the business of photography.

And I know that a lot of people see business as a four-letter word,

but whether you are aspiring to become a full-time or a part-time photographer,

editorial commercial photographer, or just someone who wants to sell their prints on occasion,

understanding the business of photography is really an important

thing to learn because you don't want to undervalue your work. Think about how much money

and how much time you spend trying to become good as a photographer. That time has a value

and it's worth something. And so it's important to be able to translate and communicate that value to

others. And that's part of the business of photography. It's not just about establishing a price

point. Today's guest, Corrin Hebert, knows a lot about that. And he's not a photographer,

but he's a manager for a photographer. And he's worked with other creatives in terms of helping them understand the value of knowing

the business side of being a creative artist.

And in his books, living the dream, putting your creative life to work and getting paid,

and growing the vision monger, he shares a lot of insights that he's had over the years

...