Welcome to the business of watches, the Haudinky podcast where horology meets high finance,

and we go behind the scenes to find what's driving the economic side of timekeeping.

I'm your host, Andy Hoffman.

This week, we sit down with the chief executive officer of Zenith, one of Switzerland's most

storied watch brands. Benoit de Clerc tells us how Zenith is throttling production to keep

its sell-in to retailers and sell out from retailers to consumers in line and balanced amid an industry-wide downturn and

financial cost pressures. We also discuss Zenith's increasing role as a movement supplier

within the LVMH group, and we ask him straight up about the rumors and stories that the Zenith brand is up for sale.

But first, I'm joined by a very special guest from Geneva.

Logan Baker is the senior editorial manager at Phillips, a former Haudenki editor, and a bit of a Zenith guy.

Welcome, Logan.

Thank you, Andy.

Excited to be here.

It's been, I think, three or so years since my last appearance on Haudenkeur Radio.

I'm pleased to be back and with you.

Yeah, well, welcome back, and it's good to have you. So you live here in Geneva,

as do I. We've known each other for quite a while. And I think the first time we ever met was

at the Zenith manufacturer in Lel L'Lock. You're a Zenith guy, right? I am, absolutely, and I think you're right. I remember having lunch in La L'Ock with you, and LaRos, the Heritage Manor at Zenith, was directly across from us.

And we had a chat, and that was definitely four or five years ago when I was working at Hoding Key, and you were at your previous role in Bloomberg.

Indeed, indeed.

And yes, you've taught me lots about washes over the years.

And you own a bunch of Zenith.

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