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Fitness Confidential

The Business of Everest with Will Cockrell - Episode 2477

Fitness Confidential

Vinnie Tortorich

Nutrition, Health & Fitness

4.72.4K Ratings

🗓️ 19 April 2024

⏱️ 82 minutes

🧾️ Download transcript

Summary

Episode 2477 - On this Friday's show Vinnie Tortorich welcomes author and adventurer Will Cockrell and they discuss mountaineering, the business of Everest, and more. https://vinnietortorich.com/2024/04/the-business-of-everest-will-cockrell-episode-2477 PLEASE SUPPORT OUR SPONSORS YOU CAN WATCH THIS EPISODE ON YOUTUBE - The Business of Everest There is a change in how articles are consumed today, which led Will to write his book instead. (3:00) He has written for magazines about adventuring, mountaineering, and more. He’s always had a passion for outdoor adventuring. (6:00) They discuss the famous “bottleneck photo” from Everest and how guides have made of business of helping the inexperienced. (13:00) They talk about the importance of timing and weather patterns. Some of the hikers don’t have any experience. Vinnie asks Will about the deadliest day on Everest back in 1996. (19:45) Eight climbers died, and Will shares details of the story. (40:00) They talk about the mistakes that were made. Will explains what “the dog pile” is. (46:30) The book discusses the expansion of the business of climbing Everest and what it’s like today. Will’s book covers from 1992 to today. (54:00) You can purchase the book called "Everest, Inc.: The Renegades and Rogues Who Built an Industry at the Top of the World" through Vinnie's book club . Look for Vinnie’s NSNG® VIP Community and sign up for the waitlist! Go to to sign up! [the_ad id="20253"] PURCHASE BEYOND IMPOSSIBLE (2022) The documentary launched on January 11! Order it TODAY! This is Vinnie’s third documentary in just over three years. Get it now on Apple TV (iTunes) and/or Amazon Video! Link to the film on Apple TV (iTunes): Then, Share this link with friends, too! It's also now available on Amazon (the USA only for now)! Visit my new Documentaries HQ to find my films everywhere: REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter! FAT: A DOCUMENTARY 2 (2021) Visit my new Documentaries HQ to find my films everywhere: Then, please share my fact-based, health-focused documentary series with your friends and family. The more views, the better it ranks, so please watch it again with a new friend! REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter! FAT: A DOCUMENTARY (2019) Visit my new Documentaries HQ to find my films everywhere: Then, please share my fact-based, health-focused documentary series with your friends and family. The more views, the better it ranks, so please watch it again with a new friend! REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter!

Transcript

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0:00.0

Hey Anna can I still get your sauces?

0:03.0

Of course we have five flavors for you.

0:06.0

Marinera, Putaneska, Pink Crema, Adabiaza Spicy and a pumpkin Marinera.

0:12.0

Wow. Love those things.

0:14.6

By the way, folks, as far as I go,

0:17.6

you can still get a consult.

0:19.1

Go get a consult whenever you like.

0:21.5

Sometimes the consults are a bit expensive they're a bit pricey

0:24.6

for everyone I get that that's why we have the NS&G PDF go check it out now on with the

0:30.3

show. Thanks for listening to Vinny Tortureich on NSNG lifestyle audio.

0:39.0

Welcome to Fitness Confidential One-on-one.

0:43.0

Finney Tortureich, founder of NSNG,

0:47.0

goes long-form with top luminaries in the field of health and fitness. I am Vinnie Tolerich folks. Your good intentions have been stolen. But don't worry, I'm

1:07.9

here to help you get them back. You may be soft and succulent at the beginning of this

1:12.1

process, but hang in there.

1:14.0

Before long you will be lean and mean, guaranteed.

1:17.6

It's the Friday show.

1:19.2

You know what that means.

1:20.1

We bring someone in with way more knowledge than I will ever have and this guy this

1:28.7

guy you guys are going to love because he's he's kind of done it all and he's a writer. I love these kind of

1:38.0

of guys. This is more of an exercise of me having a great conversation with a guy I know I'm going to love.

1:44.1

I hope you guys will feel the same way.

...

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