Just remember the three parts of that framework.

It's buy right and finance right.

This question is the manage right.

And this is where most entrepreneurs fail, even in the multifamily business.

When I got into multifamily, I quickly realized that it wasn't just an investment.

That's where most investors make mistakes. Hello and welcome. My name is Gino Barber, one of the co-founders of Jake and Gino.

And in this how-to video, we're going to be discussing is buying a business the next bubble?

What do I mean by that? I've seen it in different market cycles, different assets are being touted as the next best thing.

I'm in multifamily. So multifamily commodities have had that run. You see Bitcoin. Bitcoin has

had that run from dollars per Bitcoin, took up to $120,000 per Bitcoin. And now as we speak,

it's sunk down into the 80,000s.

So there's really some frothiness to it. And what I see right now is people and investors are

just trying to chase yield. And all of the influencers out there, unfortunately, they make it

seem as if it's so easy just to go and buy a business.

I'll teach you to buy a business.

Now, I've got some good news for you because it can be simpler if you have the framework.

We've been teaching the framework, buy right, manage right, finance right, to buy multifamily.

Now, that's what you need to use when you're buying a business as well. If you want to learn more, just go to jake and gino.com, sign up,

schedule call with one of our advisors. We'd love to talk to you about investing in multifamily,

but more importantly, the framework. If you want to learn more about the framework,

just email me gino at jake and gino.com. I'll send you the book that we wrote,

The Wheel of Our Profits book. It's got the framework in there. But what's really interesting is

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