The Bulletproof Video Content Marketing Strategy for 2017 and Beyond | #TomFerryShow Episode 132

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 12 September 2017

⏱️ 17 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you’re not integrating video into everything you do, you run the risk of falling behind the competition. But if you do act now, you can put yourself ahead of the curve. To make things easy, I’ve packed this #TomFerryShow full of tips and ideas to make video adoption easy for you. You’ll learn: • 6 Videos You Should Be Doing Regularly • 9 Simple Tips to Make the Most of Every Video • How Using Video Will Position You as the “Knowledge Broker” in Your Market Learn More: http://bit.ly/2wTvkJq

Transcript

Click on a timestamp to play from that location

0:00.0	If you knew that 85% of the world's content was going to be consumed in one strategy,
0:04.4	would you follow it?
0:05.6	For over 20 years, I've dedicated my life to bringing you the very best-selling,
0:09.7	marketing and business-building strategies to keep your business thriving.
0:14.0	Get ready to experience the success you've been searching for.
0:18.0	Welcome to the Tom Ferry Show.
0:21.0	Welcome to the Tom Ferry Show, episode 132.
0:24.8	Let me ask you a question, have you paid attention to all the changes that Facebook has
0:28.5	been making?
0:29.5	If you really were going deep, we saw it back in 2016 when the algorithm changed and it changed pretty
0:35.2	dramatically. There was a time when you could just write something on Facebook and people
0:40.4	would comment on it. You could take a listing and you could post the photo. people would go
0:45.0	go wow great listing, and people would go wow great listing,
0:47.9	congratulations, but what happened?
0:50.4	Facebook clearly went all in on video and as they made that move suddenly the
0:57.2	phone you were posting never showed up anymore no longer in people's news
1:01.3	feed and the text that you were doing never showed up in people's news feed and the text that you were doing never showed up in people's
1:04.4	news feed unless you put your credit card in and hit that boost button. But what does show up?
1:10.5	Video, video, video, video.
1:13.2	You know it and I know it.
1:14.7	The question is, have you gone on that Facebook app and tried the live button?
1:18.6	You know the live button and actually held your phone out and had a conversation with all those friends and all those people
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Tom Ferry, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Tom Ferry and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.