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Marketing School - Digital Marketing and Online Marketing Tips

The Biggest Mistake We’re Making In Social Media | Ep. #1185

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 29 October 2019

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #1185, we dive into the aspects of social media that we get wrong. Being lazy or in a hurry often causes us to simply broadcast information rather than being thoughtful about the content we put up on these platforms. Tune in to hear whether you are posting too little or too much!  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Biggest Mistake We’re Making in Social Media.  [00:35] Neil’s thoughts on why social media isn’t working so well for Eric. [01:04] Why we reduced the number of YouTube videos and blogs we post per week. [01:28] Two problems with the way Eric uses social media.  [01:46] Writing natively on social media platforms versus broadcasting all the time.  [02:02] What it means to post natively: creating content that the platform seeks. [02:48] Common mistakes: Not posting enough and having old, disengaged followers.  [03:16] That’s it for today! [03:23] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Marketing School Andrew Chen on Twitter Rand Fishkin on Twitter   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.2

instructors Neil Patel and Eric Sue.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:49.2

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today

0:55.4

we're going to talk about the biggest mistake we're making in social media.

0:58.3

We're going to do it a fun way. Neil and I were going to critique each other.

1:00.8

So Neil, what are your thoughts on why social media doesn't work as

1:04.2

well for me? It doesn't work as well for you because you post way too often on what

1:08.2

channels? All of them and what you'll find is a lot of your content doesn't get

1:12.2

a ton of engagement and because it doesn't get a ton of engagement,

...

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