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Marketing School - Digital Marketing and Online Marketing Tips

The Biggest Influencers in The World Do This (And What You Can Learn From Them) | Ep. #1270

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 22 January 2020

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1270, we share the most important lessons you can learn from the biggest influences in the world. Collaborating with other people who are on the same level as you can be super helpful in cross-promoting your offering. Tune in to hear what Gary Vaynerchuk and other influencers do to keep people engaged and grow their brands! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What You Can Learn From the Biggest Influencers in the World.  [00:36] The rise of the influencer on YouTube, Instagram, and TikTok.   [01:02] How influencers put together collaboration houses such as the Hype House.  [01:50] Leveraging other influencers to get bigger and bigger.  [02:11] Learn from Gary Vaynerchuk who networks and collaborates with other celebrities.  [02:26] Tag other people in stuff you post at conferences and networking events.  [02:38] Figure out how to monetize your brand by building it out. [03:10] Create videos and video content – it’s booming right now!  [03:54] Keep in mind that videos can reach millions of people.  [04:06] Relate to and bond with your audience by going live.  [04:22] Work through the struggle and remain consistent with what you do.  [05:42] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: TikTok Gary Vaynerchuk Kylie Cosmetics Charli on TikTok  Leonardo DiCaprio Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.3

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.6

And today we're going to talk about the biggest influencers and well the biggest

1:00.0

influencers in the world and what they actually do and what you can learn from them.

1:04.0

So Neil and I were going to give two different perspectives here, but the rise of the influencer, right?

1:08.6

We talk about YouTube, we talk about Instagram, now even Tik-talk, the biggest influencers in the world, they are really smart about what they do and I'm

1:16.2

curious to, I can start first Neil or if you want to go first doesn't matter to me, which one do you want to do?

1:21.2

Go for it.

...

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