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Marketing School - Digital Marketing and Online Marketing Tips

7 Actionable SEO Tips for 2020 | Ep. #1271

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 23 January 2020

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1271, we talk about seven actionable SEO tips for the year ahead! From bottom of the funnel keywords to easy ways to speed up your site, there is loads here to up your ranking and increase your traffic. Listen in with us on this episode of Marketing School! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Actionable SEO Tips for 2020.  [00:43] Focusing beyond the top of the funnel keywords. [01:46] Leveraging FAQ schema in order to get more clicks and outrank other sites. [02:43] Speeding up your site for a better user experience. [03:21] Adding tools to your website for natural and easy link generation. [03:52] Optimizing your organic click-through rate. [04:14] Integrating media into content to increase loyalty and time on-site. [04:52] Satisfying searcher intent and avoiding high bounce rates.  [05:46] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Nike FAQ Schema WordPress Structured Content  Google PageSpeed Insights BatchSpeed WP Rocket Short Pixel Google Search Console Ubersuggest CodeCanyon ClickFlow Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.2

instructors Neil Patel and Eric Sue.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.6

And today we're going to give you seven actionable SEO tips for 2020.

0:59.9

The year, look, we're about to get through January here really quickly, so 20-20 is really underway now,

1:05.2

so we want to give you the right weapons to move into 2020, and I guess I can start first.

1:11.4

So the first thing I would say is when it comes to

1:14.0

SEO a lot of people tend to go for the top of the funnel type of keywords right so

1:18.7

if I am Nike you know maybe doesn't make sense for me to go for shoes.

...

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