The Best Alternative to Facebook Ads (Hint: It's Not Google) | Ep. #807

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 16 October 2018

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #807, Eric and Neil discuss the best alternative to Facebook Ads. Tune in to hear what you should be doing to grow your business. Eric and Neil have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Best Alternative to Facebook Ads (Hint: It's Not Google) [00:45] The best alternative is Growth Hacking. [01:07] Amazon’s version of growth was undercutting everyone on prices. [01:20] Zappos version of growth was giving free fast shipping. [01:33] You have to get creative and figure out what others in your industry aren’t doing yet. [01:40] Eric and Neil know someone who does $150 Million in business a year. [01:55] His businesses come from channel partnerships or affiliate marketing. [03:17] If you are just starting out, focus on channel partnerships and affiliate marketing. [04:28] Neil uses push notifications to get more traffic to his website. [04:45] It’s a simple way to get more repeat visitors. [05:10] If you go to Single Grain or Marketing School, they have chat bots set up that are intended to start a conversation and send people to the correct funnel. [05:40] Leverage what you have already. [06:04] Neil considers free tools a marketing play. [06:18] He gets over 5000 brand queries per day just because of his free tools. [06:35] That’s it for today! [06:45] Eric and Neil are trying to get 1 Million downloads. When they do, they are going to throw a live event. Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! [08:00] This live event is the ultimate growth hack. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your low time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we're going to talk about the best alternative
1:00.0	to Facebook ads.
1:02.0	Hint, it's not Google.
1:04.0	So there's a couple different things that you can do here.
1:07.0	And the key thing here, Neil and I were just talking about this a second ago,
1:10.0	is being creative.
1:12.0	Neil, what is it?
1:13.0	We can call it different phrases,
	...

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