I don't know about you guys but I do think back to when I was younger and all the kind of things that I did um, not even did but had weirdly confidence in it even though I didn't know what I was doing. Um, and I don't know about you guys but as I got older the experiences really did start to chip away at me and it made me less confident as I got older and that's really where I start today with my girl, Jen Cohen. She has an incredible podcast, good habits and hustle and has had just incredible successes in her career under her belt. And what's crazy is, is that the same woman who had the balls and the audacity to go after a dream when she was kid, now she's more successful, she's got more experience and yet she has way less confidence to do the exact same thing. And in her new book Bigger Better Bolder, she lays out the key fricking principles guys that we can actually live our life's bias, that in moments where we're actually for some reason, for whatever reason, we're not feeling confident in that moment, we have principles that we can keep going back to and guys you better believe we freaking go deep on what those principles are so that we can all freaking show up even on those bloody hard days where we feel insecure. And these tactics guys really do help boost your freaking confidence in the moments when you don't have it. She explains why rejection is actually better than regret that hit me so damn hard. And then how to absolutely take full ownership over your life to unleash the freaking badass inside of you. And then of course, actually live the life that you want to live. And guys, before we get to the episode, the thing that I do request, if this episode has brought you value, please, please, do tell your homies about it. The goal of global impact on women isn't going to be an easy goal to reach. And so guys, we've got to band together, we've got to help each other out and just start spreading the word from the fricking rooftops that us as women have ways that we can keep showing up, but we need the tools and tactics. So please share this episode, leave a review, rate it if you don't mind guys. And now, without further ado, let's get into it with my girl, Jen Cohen. All of us, at some point, felt insecure, unattractive, not smart, not talented, something, but held us down that would hold us back from going after or achieving. [♪ OUTRO MUSIC PLAYING [♪ Jane Kiron, welcome to Women of Impact. Thank you for having me. I love coming. This is my third time on the show. Dude, I freaking love hanging with you. And every time I learn something new about you, and where I want to start today is when I met you, I'd heard about all the frickin' success, the business success, like, you know, your marriage,

your podcast, like everything you frickin' do

isn't just mediocre, it's fucking next level.

And so I think of you as being extremely resilient,

extremely confident, no bullshit,

like doesn't hide behind anything.

And then you share a story after all your successes,

after being the frickin' badass that you are here today. You share a story that the person that you wanted on your podcast the most, Mark Frickin Woolberg, your confident, your badass, he then is sitting next to you one day and you literally bulk in asking him to come on your podcast. And so the power here right now is knowing that you can have the confidence and the strength to go after one thing at one moment in your life and yet feel not confident even when you've put in the reps and not show up confident in other areas of your life. And what I find so damn powerful is even someone that's successful as you can do that. And so what I love is that you've written a book about what principles you can literally implement in your life

no matter what successes, no matter what freakin failures you've had, that you can live by these principles so that you can keep showing up Wow, what yes, I I don't even say that's like amazing the way you just said that and I think what you said is very true which is I think Confidence is also something that's a muscle that you have to work every single day. People can have been flow and confidence. And that Mark Wahlberg story is something that was a time when I didn't have the confidence to actually do it because I just got nervous and that's what happens. We all have self-doubt and sometimes you have more self-doubt than other times. And in that moment, it's one of the things that I always call to and that that's why I kick myself because one of my big philosophies in life is that rejection is always better than regret. And in that moment, I was really upset because now, and even though that happened over a year and a half ago, that regret of like, what if, what if, you know, like, if I would have asked, what's the worst, and you and I always talk about this, what's the worst thing that can happen? The worst thing is someone says, no, the worst thing is that it doesn't work out. But how are you any worse off than you were two seconds before that happens? Right? So there's enough rejection in the world. Don't self-reject. And I self-rejected myself in that moment. And we all do it. And that's why I stand by that whole regret as so much worse in the rejection for that reason. And that example is just proof right there. And like I said, it happens all the time. And that is why I believe that we have to constantly work the muscle of boldness and audacity, really. I love this so much. So take me to that moment then, because the regret is worse than rejection. Principle freaking number one, people write that down right now. So in that moment where you were fearing the rejection and now you have the regret, you obviously can stand true to that statement. So next time, how would you approach it differently? So Mark Wahlberg is now sitting next to you again. You remind yourself of this principle. How do you act differently? I think there's a couple of. Do you remember that feeling and emotion? And the Mark Wahlberg just to kind of give people some kind of context, right? Like, Lisa's, you know, we're talking about I really want to Mark Wahlberg to be on my podcast because he was, you know, you make a list of like your, your, your wish list of guests to have on your podcast. I have a wish list. He was on, he was like number one or number two because he's standard for a lot of the things that I stand for. And he is like my podcast is called Habits and Hustle and he is literally habits and hustle. He wakes up at two thirty in the morning to work out. He's grinded and has more grit and hustle than so many, like

he's created himself into something that, you know, he came from the projects basically and was like, like, was, was basically a criminal, a hoodlum, right? And then he became a top entrepreneur, a top movie star, his hands and tons of stuff. And he really epitomized what I believe in, which is, my thing is, you don't find yourself. You create yourself. And he created himself. And because of that, he was so important for me to have on the show. And when I saw him sitting beside me at dinner randomly, I mean, not even as far as you and I are sitting, and I could not get

the guts to go up to him. It was unbelievable. So that's the story. That's like the context of it, right? Now, when you're in that moment, and when I, and when I've been in that moment even since then, I remember that feeling of that, like, that, like, that gut wrenching feeling of what if? Also afterwards, which carries me. I then go maybe two months later to an event and Mark Cuban just so happened to be at that event. And I remember that feeling I felt. Now I felt that same way when Mark Cuban was also on my list. He was maybe like they were like neck to neck, right? And I was like, you know what? This is my moment. Again, I don't want the same thing to happen to me that happened with Mark Walberg and I at first coward. And then I remember that emotional feeling and I'm like, you know what? That rejection is better than regret. So I literally just didn't overthink it because that's how you get stuck, right? When you overthink something, you then become, you can become like analysis paralysis. You don't want it, you don't do anything. You get stopped in that track. I wouldn't overthink it. I barged right up to him and I said to him, I have this podcast, da da da da da da. And by the way, I should tell you, I've asked him, I've emailed him, I've called him four or five times before then and heard nothing. So this was my opportunity and I basically said all this and he would say what the da da da da da is is this is what I want to have a home It's not just going up to someone. It's the words you use. It's the words you use. Because if you went up to, if you went up to him you're like, oh my god Mark I'm on my show. He may go, who are you? So I actually want to dig deep on what you said because that obviously has that knock on effect. Absolutely. So I already had, I did my homework a little bit, right? Because I've already approached him multiple times through email, through other people who knew other people, who knew other people. And so I knew what his projects were. I knew what he was, what he stood for, what he's about. So I did not just run up to me. Like, oh my god, I'm a huge fat. I love you. That was not how I did it. I knew that recently he started a healthcare company which was to be to kind of take away the middle man of what like Pharma's about. So you can and he was really passionate about this project. So I use that as a tagline like hello I have a podcast. I've approached you numerous times you probably don't know. I know you have this healthcare program that you are really trying to get out to the world. I would love to support you in any way I can. And that was how I introduced myself. And he was like, I do have this program. Would you think of it? And I'm like, I think it's great because when you're using,

you know, a lot of people can't afford the drugs,

there's a lot of problems with healthcare,

everybody knows that.

And with his new company, you can save a lot of money

by eliminating that middle man.

And I said, I love it because, you know, I'm,

you know, everyone seems to have a problem with healthcare.

And I was able to speak intelligently about what he was doing. And he's like, you know what, I'll come on your podcast, we can talk about it further. And it was like, I was like, yes. And it was like a big, big win, right? But I think it's a combination of not overthinking, realizing that feeling when you didn't do something. And so therefore you're living in this what if moment. And then doing your homework. I'm a big believer in ownership, taking ownership of the destiny of your destiny. A lot of times we just act we ask to what's in front of us. We take what's good enough as opposed to chasing what we really want. So then therefore we don't live the life we want. We just kind of live in this good enough phase. So you need to take ownership and make things happen for yourself. You know, there's a lot of opportunity out there if your eyes are open wide enough to see them. I don't believe in luck. I believe in hard work. I believe in like taking your shot and going after those things.

I love this so much. So with a mock-huban story, I didn't actually know any of that story, but I knew that you had them on because we're friends and I saw you have them on. So I knew how it ended, I didn't know the story. So why that so damn power, I mean so many reasons. So A, the assessment of you did something in the past that didn't serve the goal that

you're trying to get to.

You didn't go up to Mark Wahlberg, but you didn't just leave it. I mean, so many reasons. So, A, the assessment of you did something in the past

...