THE #1 THING THAT THIS LEADER SAYS MAKES THE BEST B2B SALES PEOPLE

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 • 1.2K Ratings

🗓️ 17 November 2022

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

Try Scratchpad - The fastest way to update salesforce for FREE: https://brianburns.me/Scratchpad Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com — SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME Here are some student interviews from the courses: ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns

Transcript

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0:00.0	Well, what is some of the first principles of being a great salesperson?
0:05.2	We're going to be talking about one of the key, you know, core ingredients.
0:11.7	And a lot of people think just because I know what this is that I am it.
0:19.4	Nope.
0:20.4	Sorry.
0:21.4	Sorry.
0:22.4	It doesn't work that way.
0:23.4	You can think you're thin.
0:24.4	You can think you're strong and fast, but that doesn't make it so.
0:29.4	What you have to do is integrate this into your personality, into your identity, into
0:36.3	your process, into every single day of your activity.
0:44.0	Otherwise we tend to slip backwards because it's kind of easier to be reactive.
0:54.2	A lot of us like being reactive.
0:57.5	It's comfortable, but to be proactive, to be owning your attitude, owning your personal
1:06.7	responsibility, taking action, making it up to us to make things happen for us.
1:16.1	This personal responsibility or what we're going to be talking about today, the internal
1:20.7	focus of control is critical.
1:24.8	Because what's the opposite of it?
1:26.8	The opposite of it on the very other end of the spectrum is the victim mentality.
1:34.0	And that is the killer.
1:36.0	That I hear all the time.
1:38.0	Oh, if only my manager wasn't in the way, tell that to corporate.
	...

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