HOW THIS TOP REP STAYS ON TOP IN THE HARDEST OF SALES SITUATIONS
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 23 November 2022
β±οΈ 38 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
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| 0:00.0 | Today, we've got a really special one for you. |
| 0:04.1 | Imagine getting into medical device sales in startups |
| 0:09.6 | when you don't have any medical or biology background at all |
| 0:15.9 | and a startup where you're calling on physicians, |
| 0:20.5 | neurosurgeons, the hardest of the hard. |
| 0:23.7 | Now, this can be both overwhelming |
| 0:25.8 | from a prospecting standpoint, |
| 0:28.0 | as well as a complex sales standpoint. |
| 0:31.6 | And how do you do it over many years? |
| 0:35.6 | Quite a few years, consistently. |
| 0:38.2 | And people often ask me, well, what should my resume look like? |
| 0:43.3 | And if you go to Chris's LinkedIn profile, |
| 0:48.3 | that's exactly how a sales resume should look like |
| 0:53.5 | with results, rankings, |
| 0:56.7 | named accounts that you have brought in. |
| 0:59.3 | And this is such a critical skill |
| 1:02.5 | because too often in sales, |
| 1:04.7 | we have the roller coaster, great year, okay year, |
| 1:08.3 | bad year, great year, and that cycle. |
| 1:11.0 | And sometimes it's hard to avoid. |
| 1:13.7 | But the people who can do it consistently, |
| 1:16.8 | year after year, situation after situation. |
... |
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