The #1 Reason Your Offer Isn’t Selling (And What to Do Instead), with Lindsay Pinchuk, Host of Dear FoundHer...
Dear FoundHer...Real Founder Stories for Women Small Business Owners
Lindsay Pinchuk
4.9 • 1.1K Ratings
🗓️ 17 June 2025
⏱️ 16 minutes
🧾️ Download transcript
Summary
Do you want more simple, no-fluff marketing strategies? Lindsay Pinchuk created a new FREE download: CLICK HERE to grab
The FoundHer’s Blueprint for Building a Business Without Burnout.
In this episode, Lindsay Pinchuk discusses the common challenges faced when launching offers, particularly the importance of building anticipation and community before a launch. She emphasizes the need for effective storytelling, engaging with one's inner circle, and utilizing various marketing strategies to ensure success. The episode provides actionable advice for entrepreneurs looking to improve their launch strategies and build trust with their audience.
Takeaways
- Launching an offer without community leads to failure.
- Building anticipation is crucial for a successful launch.
- You must advocate for your own offer.
- Storytelling connects you with your audience.
- Engage your inner circle for support.
- Email marketing is vital for business success.
- Regular communication builds trust with your audience.
- Your community should be nurtured before launching.
- People buy from those they trust.
- Success comes from consistent engagement and value.
Join the Dear FoundHer Forum to build and grow your business alongside other women entrepreneurs 40+, just like you: https://www.dearfoundher.com/dear-foundher-forum
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Transcript
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| 0:00.0 | Welcome to Dear Founder, the podcast that pulls back the curtain on what it really takes to build and grow a successful business. |
| 0:10.8 | No gatekeeping, no fluff, just real talk. |
| 0:15.1 | I'm your host, Lindsay Pinchot, award-winning entrepreneur, founder, and proud member of the 1% of female founders who've led |
| 0:23.0 | their company to an acquisition. I bootstrapped my first company from $500 to seven figures |
| 0:28.5 | before selling it and learned more from the mistakes than from the wins. What started as a podcast |
| 0:34.3 | here has grown into a movement supporting female entrepreneurs like you |
| 0:38.9 | through not only this show, but also on our social media, at our live events, and in our |
| 0:44.6 | online community, The Deere Found Her Forum. Each week, I sit down with some of the most influential |
| 0:50.5 | female founders of our time to uncover the highs, the lows, the lessons, |
| 0:54.7 | and the moments that they thought they'd never make it, but did. This is a space for women |
| 1:00.5 | who want to build something meaningful, who believe in collaboration over competition, and |
| 1:05.6 | who know that success is sweeter when we share it, because here, there's no gatekeeping, just actionable advice, |
| 1:12.7 | honest conversations, and a whole lot of inspiration. So grab your coffee or your wine or whatever |
| 1:18.7 | it is that you're drinking, hit play, and let's build something amazing together. |
| 1:25.5 | Hi, everyone. It's me, Lindsay Pinchuck, host of Dear Fountain, and I want to have a real |
| 1:31.2 | conversation today, one that I just had last week with a new client. We got on the phone for the |
| 1:37.0 | first time and she told me that she had launched an offer previously and no one had bought a thing, |
| 1:43.6 | literal crickets. No sales, no DMs, no momentum. |
| 1:48.1 | And I know that this isn't uncommon. When I was first entering this 2.0 of mine, I also launched |
| 1:53.8 | a course that had no buyers at first. But I did exactly what I told my client to do, and I turned |
| 1:59.8 | it around. And so today today I'm going to share that |
| 2:02.3 | advice that I gave her. And it's the same advice that I gave myself and that I used to figure this out |
... |
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