Hey, Ellen here. Enjoy this teaser of a recent episode we dropped on our private podcast for C-suite

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So to start things off, I thought it would be informative to share with you why I am not

setting goals in 2024. The start of a new year usually brings a

word of the year for a lot of people, right? And if you are one of those people, I would love to hear

what your word of the year is. That's something I had done for many years prior, but this year I'm not,

and I'll explain again in just a moment why. It also brings up things like

vision casting or setting big goals for yourself that you can then reverse engineer your way to.

But in 2024, I'm ditching all of that in favor of a set of boundaries or guidelines, what have

you, that I am going to use to filter all of my actions

and decisions as a CEO this year. So in bonus episode 50 on our public podcast in December

23, I explained why my one regret of 2023 was saying yes to amazing opportunities that while great on paper

didn't directly benefit my priorities. Basically, I am testing the theory that if I do the right

things consistently, the surprise outcome of wherever this year may lead me to, whatever that outcome may turn out to be,

is going to be even better than if I set a specific destination for myself at the beginning of the year.

So rather than an A to Z action plan to achieve milestones and markers,

I'm simply following a series of guidelines

that will prevent me from getting distracted or reverting back to bad habits. So to give you

a full understanding of what this looks like, I'm going to share with you my five guidelines.

Guideline number three, this one is, I feel like, applicable to all of you,

...