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The Candid Frame: Conversations on Photography

TCF Ep. 442 - Brian (B+) Cross

The Candid Frame: Conversations on Photography

Ibarionex R. Perello

Cameras, Art, Photoshop, Visual Arts, Career, Interviews, Photographers, Arts, Photography, Photo, Digital

4.8749 Ratings

🗓️ 30 October 2018

⏱️ 56 minutes

🧾️ Download transcript

Summary

Brian (B) Cross is one of the most promi­nent music photographers working today. He has photographed many album covers for artists such as Damian Marley, David Axelrod, DJ Shadow, Fly­ing Lotus, Eazy-E, J Dilla, Jurassic 5, Rza, Company Flow, Madlib, Dilated Peoples, Mos Def, Thundercat, Kamasi Washington, and Q-Tip. Cross was the director of pho­tography for the Academy Award-nominated documentary Exit Through the Gift Shop, and he has made several feature-length music films (Keepintime, Brasilintime and Timeless) and many music videos. B+ is a co-founder of the renowned production house Mochilla with Eric Coleman. Cross was the photo editor of the music magazine Wax Poetics from 2004 to 2010, and Rappages from 1993 to 1998. Cross’s 1993 book It’s Not About a Salary: Rap Race and Resistance was one of the first books to document the burgeoning West Coast hip-hop scene. Cross is an Associate Professor in the Department of Visual Arts at the University of California, San Diego, lives in Los Angeles and his new book Ghostnotes: Music of the Unplayed came out on the University of Texas Press in early December of 2017.   Resources:   Download the free Candid Frame app for your favorite smart device. Click here to download for iOS. Click here to download Support the work we do at The Candid Frame with contributing to our Patreon effort.  You can do this by visiting or visiting the website and clicking on the Patreon button. You can also provide a one-time donation via .

Transcript

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0:00.0

This is the Body of your next, and this is The Candid Frame.

0:14.2

In 1938, Columbia Records first art director, Alex Steinweiss, came up with the idea of using cover art

0:22.8

for the company's album covers. First, they used illustrations and classic paintings, but that

0:29.7

was soon replaced with photographs. This began an inseparable relationship between photography

0:36.8

and music. Beyond being a marketing tool to

0:41.0

sell records and CDs, photography documented the history of music and its evolution in pop culture,

0:48.8

from classical to jazz, from rock to hip-hop. Photographers like Brian Cross, also known as B-plus, became an important

0:58.1

part of documenting the history of music and culture. His focus on the early years of L.A. hip-hop

1:05.3

made him a chronicler of a music genre that was often associated with just the East Coast.

1:12.1

His images captured how LA artists were using hip-hop for more than simply making people dance,

1:19.3

but to challenge the status quo, whether it was about economic disparity or police violence.

1:26.7

Though the artist-born photographer loved the music and it casually

1:30.4

documented hip-hop concerts and events, it took a little push from his mentor, Mike Davis,

1:36.9

the author of the seminal book on L.A. history, Mike Davis, for Brian to finally completely

1:42.9

invest himself in the project.

1:44.9

Even before City of Quartz had come out, Mike had challenged me that previous summer

1:49.1

to, you know, stop making photographs in the San Fernando Valley that are too clever

1:55.2

and go make photographs of hip-hop. That's the thing that's, you know's most compelling for you. Why aren't you

2:01.6

photographing it? And I honestly, you know,

2:04.9

I honestly thought, well, I'm sure there's

2:06.6

plenty of people photographing it already.

2:08.9

It's not like, you know, I mean,

...

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