Tate's Bake Shop: Kathleen King (2019)

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.8 • 31.1K Ratings

🗓️ 27 December 2021

⏱️ 58 minutes

🔗️ Recording | iTunes | RSS

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Summary

Kathleen King was 11 years old when she started baking cookies to sell at her family's farm stand on Long Island. After college, she opened a small bake shop, and eventually started selling her cookies to gourmet grocery stores in Manhattan. But after twenty years of running a small business, she wanted more time for herself. She brought in two partners to grow sales, but the partnership was a disaster—and after bitter lawsuits, Kathleen was forced to start over from scratch. 18 years later, Tate's Bake Shop—the second cookie brand that she built out of the crumbs of the first—sold for $500 million. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	Hey, Prime members, you can listen to how I built this early and ad-free on Amazon Music.
0:07.0	Download the app today.
0:09.0	When you leave home, can you ever really go back?
0:12.0	Made a version!
0:13.0	Soccer legend Leo Messi and I both left Argentina as kids.
0:17.0	You know you're that piece of a puzzle that doesn't fit anywhere.
0:20.0	To so many immigrants, football is a way to reconnect.
0:23.0	Listen to the last cop in the embedded podcast feed
0:26.0	to hear the latest collaboration from MPR and Fududo Studios.
0:30.0	Hey everyone, so the cookie brand that we are featuring on today's episode
0:34.0	is something that today you can find just about anywhere.
0:38.0	Food stores, pharmacies, liquor stores, gas stations, bedbath and beyond.
0:42.0	But back when it began, there was only one place you could buy one of those
0:47.0	trademark crispy chocolate chip cookies.
0:50.0	And that was a little farm stand on Long Island.
0:53.0	And the story of how Tate's cookies got from there to here is pretty extraordinary.
0:59.0	We first told it about two years ago, but I promise you if you haven't heard it,
1:03.0	it's worth listening and even if you have, it's worth another listen.
1:06.0	So enjoy.
1:10.0	They had driven my business $600,000 into debt.
1:15.0	I realized even though I was fired and had no job,
1:18.0	I was responsible for one third of that debt.
	...

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