Taking the Scary Out of Bookkeeping for Online Biz Owners with Parker Stevenson

The Influencer Podcast

Julie Solomon

Business, Marketing

4.7 • 1.5K Ratings

🗓️ 24 July 2019

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

WHAT YOU’LL LEARN: Parker explains how understanding what your business’s numbers mean, and what they’re telling you about how to run your biz is crucial to your success. We also chat about how the traditional (and outdated) way of thinking that can keep you stuck as an online business owner and the number one key is to setting your business up for success. If you’re interested in getting a hold of your bookkeeping, once and for all, or you’re simply looking to gain a better understanding of your finances, this episode is for you.

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Transcript

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0:17.3	The number one fact like the number one commonality across you know all the clients businesses we work with and I think our business shares the same thing is just being very clear about who you serve and what you offer and being as niche down and specific as you possibly can. I think the big mistake whenever I talk to small business owners is offering something that's too
0:22.4	broad to too many people, doesn't really
0:25.0	know what they're offering yet. And don't get me wrong, when you're first
0:27.4	starting out, you do have to experiment. So excited to have someone from my
0:31.4	team on the podcast today. We are talking to
0:34.3	Parker Stevenson, my bookkeeper. So Parker is co-owner and partner at
0:39.1	Evolved Finance, a bookkeeping and business education company dedicated to helping online
0:44.8	entrepreneurs create profitable and healthy businesses. Now I have to be
0:49.3	transparent here. Before I had Parker on my team, I was a little all over the place when it came to
0:56.4	understanding the financial side of my business and really understanding how to grow it from a
1:01.5	healthy manner.
1:03.2	Once I got Parker and his team on my team,
1:06.9	it was like night and day.
1:08.9	Founded in 2010, evolved finance
1:11.4	began as a small bookkeeping firm and is now the go-to
1:14.3	financial team for some of the most successful online businesses in the
1:18.0	industry. Their clients are bloggers, authors, coaches, content creators, agencies, consultants, creatives, and course creators.
1:26.5	Have you subscribed to the Influencer Podcast and given us a review yet?
1:30.1	Well if not, please do so I can highlight your review in an upcoming episode.
1:35.0	Make sure to screenshot this episode on your phone and tag me on your Instagram story at
1:39.9	Joel Solomon and our guest today and hashtag the Influencer Podcast to let us know
1:44.7	that you're joining in because we love to share your screenshots on our stories and
	...

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