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The Influencer Podcast

5 Marketing Mistakes You Are Making + How To Fix Them

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 29 July 2019

⏱️ 6 minutes

🧾️ Download transcript

Summary

In this week’s episode, I’m spilling the 5 marketing mistakes I see influencers make over and over. But don’t worry, I’m not just pointing out the mistakes. I’m sharing how to fix them, too! Come listen it for a little marketing assessment and a chance to improve your influence today!

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Transcript

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0:00.0

Welcome to

0:05.0

influencer Insights.

0:05.0

Welcome to Influencer Insights.

0:07.0

I'm your host Julie Solomon, a marketing strategist,

0:10.0

brand-building expert, speaker in York Times best-selling publicist.

0:13.8

In this 10 minute training series, I answer your most asked questions and sought after advice

0:19.0

about blogging, online branding, and influencer growth with step-by-step strategies you can take action on right away.

0:26.0

Now, it seems like every day, whether in person or via a DM, someone is asking me for marketing advice.

0:35.0

Which is to be expected, right?

0:37.0

I have a degree in communications

0:38.8

and over 11 years of PR experience.

0:41.2

I have been in the influencer marketing space for the last three or so years and as a

0:46.3

blogger I have been divvying up so much good marketing information since 2015. So with the online space constantly growing and

0:55.8

algorithms changing, brands evolving, it sometimes feels kind of

0:59.6

impossible to keep up with it all. I mean even I feel that way right so I get it and most

1:06.7

importantly when we get into this kind of flow we can come across a lot of mistakes that we start making.

1:14.4

And I think that this is pretty common.

1:16.9

None of us are perfect.

1:18.2

None of us are always going to have it figured out, and I don't care if you have 10 years of

1:21.6

marketing experience or not.

1:23.0

Mistakes are going to happen.

1:25.0

But there are five common mistakes that I see often influencers make

...

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