Hey guys, welcome back to one popular. What's going on? I have a few things to talk about today. Not a lot of things. I didn't want to put

too many things on here because sometimes I can waffle on too long about the one subject. Not that

anyone has said that to me. No one's been like, oh my God, you talked about that too long, but I

just sense it for myself because I get so many ideas of things that I want to get into and I make a

really long list. and then I've

recorded for like an hour and we're only like halfway through the first topic. But I want to

talk about some Ariana stuff and I kind of debated. Do I want to get into the Ariana of it all?

Because it's been done to death. I think we're all fucking exhausted by it, but I've kind of been looking at it all because it's it's been done to death i think we're all fucking exhausted by it but

i've kind of been looking at it all from like a PR and a branding perspective um i've been very

curious i've been very curious about what rakel's strategy is but also just how much money

ariana is making i'm always interested in celebrity kind of product lines

and endorsement deals. And whenever celebrities come out with, you know, a skincare line or

fucking a denim company, whatever, I'm like, is this selling? Is it stopped in stores? Who's

buying it? Because so many of these brands are just not

successful. So all of that fascinates me. And I wrote a story for the Daily Mail the other day,

and we're going to talk about it a little bit. And I reached out to some kind of branding people and

PR people, because I just wanted to get estimates. You know, I can't get the official figure of exactly how much money

Ariana's making, because only she knows that.

But I wanted to get like industry estimates of how much fucking money is she

walking away from this goddamn split?

You know, you went from a nobody that was about to be phased out of the show

to just raking in the

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