Hi, I'm Joel Miller and this is the Business Accelerator Podcast. Our show to help busy,

but growth-minded small business owners just like you scale yourself and your business

so you can win at work and succeed in life. It's what we call the double win and this

week I want to focus on a major obstacle preventing business owners from achieving it.

The sheer amount of stuff they have to manage. I'm talking about meetings, people, processes

and products. What if we could all just do more with less? That's the big idea behind the

book Subtract by University of Virginia Professor Lidy Clots. I wanted to talk with him about how

business owners keep adding when they ought to subtract and how they can shift their perspective

and start seeing the delete key as their secret weapon for success. I think you'll especially

love this description of one tactic meeting Doomsday that can free up hours on your calendar every

week. Let's jump in. This episode is brought to you by Belay and they're offering to business

accelerator listeners a free resource called 25 things you can delegate to an assistant. To get

that simply text BA to 55123 that's BA to the number 55123. Limitations exist in all sorts of

business environments but they probably feel I think to a lot of our listeners more acute in a small

business kind of space. How can business owners think of their limitations rather than negative

as actually beneficial? I think there's this tendency to think that more is better and that's some

of the basis of my research and my book is kind of fighting against that. Sometimes more is better

but that doesn't mean that less can't be better too. I guess one of the first fundamental ways

to fight against that is to just remember that less can be a disadvantage in some cases

but it can also be an advantage in some cases and the trick is figuring out which are which.

Are there any like heuristics people can use to make that determination for themselves especially

since we default to assuming one is better than the other? Yeah I mean one heuristic is just to like

...