Steve Zukerman: Using My Ad Agency Background to Promote Social Good Projects

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0 • 132 Ratings

🗓️ 24 June 2021

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

Steve Zukerman Bio: My sincere belief is that a good story has the power to impact and inspire action, making a difference in how we interact both locally and on a global stage. My goal is to entertain audiences and invite them to participate in making a difference. Through a number of strategic partnerships with producers, directors, writers, and entrepreneurs, I concentrate on creating works that celebrate the triumph of the human spirit, and the unmistakable power of sheer will and determination.

I team with social sector organizations, nonprofits and corporations alike who are committed to creating an open forum for discussion and education, and who offer specific ways for audience members to get involved. These include action kits, screening programs, educational curriculums and classes, seminars, panels, and other activities that evolve into ongoing “legacy” programs, continuously updated and revised to extend beyond the initial release.

SOAPBOX Bio

Soapbox Entertainment is a full service multimedia production studio aggressively encouraging its clients to step up and be heard. We are an army of media professionals focused on producing socially conscious projects that inspire audiences to step up and take action. Our client experience runs from high profile companies like FOX Television, ABC, CBS, NBC, Bravo, Columbia Tri-Star, MTV, Sony Pictures, Comedy Central, Nike, Coca-Cola, Pizza Hut, and Papa John’s Pizza.. to local institutions and grassroots organizations such as Habitat for Humanity, the Breast Health and Healing Foundation, the Indiana State Lottery, the Fuller Center for Housing, the Indiana War Memorial Foundation, and the Indiana Minority Health Coalition.

At SOAPBOX we’re on a singular mission: To help you step outside the box, climb high atop it, and communicate in a way that makes the world take notice. Having inspired clients and audiences with the most iconic work in the industry, we bring a strategic, conceptual, and executional style that makes you stand out among the onslaught of information your audience is bombarded with on a daily basis. No matter what the media opportunity, we’ll make sure you’ve heard.

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Transcript

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0:00.0	Welcome to your brand amplified, the podcast where we interview marketers, publicists, and
0:06.5	brands to learn their stories, what makes them tick, and tips and tricks that make a
0:11.6	difference.
0:13.0	I'm so excited to be back on another episode of your brand
0:16.2	Amplified and I am here with Steve Zuckerberg.
0:19.4	Steve, you wear many hats, as do many of my guests who come on to talk about their brands.
0:26.8	So I'd love for you to introduce yourself because you are a digital marketer, you're a
0:31.0	director, producer.
0:33.2	Yes, yeah, a lot of things, you're right.
0:37.0	And that's just kind of part of the battle, you know,
0:40.5	that's what we do. And know to introduce myself oh I'm not so good at it but you know I'm Steve
0:48.0	Zookerman as as you mentioned I'm an independent film producer and director and also a digital marketer as well.
0:59.0	I come from a marketing background and
1:04.3	advertising background from when I was a little boy my father I watched my father for years and he's still going strong at age 83
1:11.1	but you know for my goal has always been and it came from watching my dad you know he he
1:19.6	always was he never his clients were never just clients. I know I've actually said this before in other
1:25.8	interviews but they you know they became his friends they became like family to him and he
1:31.9	had a lot of success because of that.
1:34.0	You know, he never looked at people like they were just a number or they were a dollar sign.
1:39.0	He wanted to be successful, create success for them.
1:44.6	And that always meant a lot to me
1:47.0	because there's a lot of people that are more,
	...

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