Hey, my friend, welcome to the art of online business podcast.

My name is Rick Mulready and I'm an online business coach.

I'm an ads expert and most importantly, I'm a dad.

And this show is where we help established online course creators and coaches create more profit, more impact,

with less hustle.

All right.

Let's get into it.

Chances are the niche that you're in, the niche that you're in, in your business is a very crowded one. I'm in a very

crowded niche, right? So whether you're a course creator or you are a, you know, maybe you have a

membership or you're a coach, you're a teacher entrepreneur, it's a crowded space. So what are

some of the things that we can do to stand out from all the noise, right? To be able to

distinguish ourselves from everybody else out there. Now, granted, just the fact that you are

yourself separates you. But what are some other things that we can do in our business to be able

to really pull ourselves away from all the noise and stand out to be able to attract the people

that we truly want to be helping with our business. Well, one of the best ways that we can be

doing that is through storytelling. And this is something that I don't, and I'd talk more about it

in this interview here today,

I don't consider myself a great storyteller.

But as my guest here today, Jude Trell's, Jude kind of like says, well, you are a good storyteller.

And we sort of just look at how you can be using stories in your business to be able to stand out, right?

And so how do we gather those stories?

How do we make the connections with the lessons that we might be wanting to make?

...