SPS 055: Why This Former Publishing Company CEO Is Self Publishing Books...And How He Sold 500k+ Copies Of His Self Published Planner with Michael Hyatt

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.com

Courses, How To Publish A Book, Self Publishing, Business, Books, Arts, How To Write A Book, Education, Book Marketing, Traditional Publishing, Book Publishing

4.8 • 651 Ratings

🗓️ 27 May 2020

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Join me for an enlightening discussion with Michael Hyatt, former chairman and CEO of a publishing company and current founder and CEO of Michael Hyatt Company. As an Inc. 5,000 company, Michael has extensive experience in the publishing industry, having written and published numerous books. In this episode, we dive into the strategies behind his successful self-publishing endeavors, the sales of his planners and journals, and the behind-the-scenes details of his book launch for "The Vision D...

Transcript

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0:00.0	Welcome to the Self Publishing School podcast. This is the podcast to listen to if you're an
0:07.7	aspiring writer or an author who wants to be more successful. On this show, you'll learn how to
0:13.1	write and launch a book successfully, all from the top authors and people just like you
0:17.8	who are doing it at the highest level. I'm your host, Chandler Bolt, the founder
0:22.0	of self-publishing school, the author of the book called Published and the CEO of
0:27.5	Selfpublishing.com. For free training on how to publish a book that sells 10,000 copies,
0:32.5	go to selfpublishing.com forward slash free training.
0:38.9	Hey, Chandler Bolt here and joining me today is Michael Hyatt. Now, Michael Hyatt is
0:44.0	Michael Hyatt's former chairman and CEO of a $250 million publishing company with over 700
0:48.9	employees. So that's kind of the early days. But now he's the founder and CEO of
0:53.6	Michael Hyatt and Company.
0:55.3	They're only Inc. 5,000 have been for years, so we're kind of Inc. 5,000 buddies with
1:00.5	self-publishing school and Michael Hyatt and Company. But just an amazing company. He's written a ton of books.
1:06.6	You may remember them from episode one of the SPS podcast. And this is to this day, one of the most
1:14.2	popular podcast. I just went back and looked at stats the other day, but one of the most popular
1:18.1	podcasts we've ever had. And so on that podcast is awesome. You should check it out. And we talk
1:22.8	about his writing process, which is one of my biggest takeaways from that episode and how he
1:27.3	kind of splits that out
1:28.6	and uses his blog. We talked about transition in the publishing industry during 2006 to 2009.
1:35.0	We talked about a bunch of stuff. We're not going to talk about any of that again in this podcast
1:39.9	interview. But really today, I want to talk about three things. So we're going to talk about
1:44.0	how he's self-publishing books to grow things. So we're going to talk about how he's
	...

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