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Marketing School - Digital Marketing and Online Marketing Tips

Spotify AI Voice Translations, Google Bard Updates, ChatGPT Multimodal

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 19 October 2023

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #2585, we wanted to take a closer look at some of the AI updates being seen recently. We look at Spotify’s AI Voice translations and compare them to those of Brask and Rask, highlighting the small issue with Spotify’s video translation (or lack thereof) and sharing our thoughts on why these tools will continue to be free. We explain how ChatGPT has gone multimodal, why we want to look at AI tools from a marketing standpoint, plus, we touch on why we believe Google Bard outperforms ChatGPT in various aspects. Keep in mind that these tools are still evolving, and significant improvements are expected over the next few years. TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: Spotify AI Voice Translations, Google Bard Updates, ChatGPT Multimodal. (00:15) The Spotify AI Voice Translations, translating podcasts to multiple different languages! (00:34) The problem with Spotify’s AI Translation compared to Brask and Rask translators. (00:58) Why a lot of these tools will (continue) to be free. (01:20) Check out our last episode on The Trap of Product-Led Growth (PLG). (01:35) We explain how ChatGPT has gone multimodal. (03:15) Bringing this up from a marketing standpoint. (03:45) The real question to the creators of AI: How useful are their AI tools in terms of optimizing versus getting you to spend more money? (04:30) A look at the new Google Bard and why we think it’s better than ChatGPT. (06:15) What to keep in mind when you’re using these AI tools. (06:32) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Don’t forget to help us grow by subscribing and liking on YouTube! Check out Brask and Rask translators.  Google Bard Updates. Listen to Episode 2584 on The Trap of Product-Led Growth. ChatGPT. Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel  X @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

All right so we wanted to take a second for you because we haven't done these news episodes for a while but I want we want to give some AI updates

0:07.2

In terms of what we're seeing and this is going to be one of those episodes the first things first. Have you seen the Spotify AI voice translations?

0:15.1

I have.

0:16.1

It's kind of cool.

0:16.4

I forgot.

0:17.1

Someone emailed it to you and I as well, right?

0:19.4

Larry came from customers at AI.

0:21.7

But I saw it on Tech Ranch right when it hit.

0:24.0

But it's kind of cool because our podcast can now be in Hindi and Swahili, in French,

0:29.6

and German, and Portuguese, Spanish, we can pretty much do it in all languages.

0:34.0

The problem is it doesn't change our voice, or sorry our voice, not our lips, the way our lips

0:38.0

are moving, right?

0:39.0

Whereas I think like a Rask. A-I or Brask.

0:42.2

Those can change so R

0:42.9

A S K.com or B R.A. S is podcasting right Spotify doesn't focus on video really.

0:50.3

They don't but the cool thing is I think Spotify will offer it for free and I think a lot of more of these will offer it for free too. I think a lot of these tools are just going to be free because they just want you to create on their platforms, right? Because more listeners, more viewership, whatever it may be, and that enables people

1:06.1

to translate, transcribe, and boom, they now get double the amount of views on their

1:10.8

platform and they're happy. More ad revenue.

1:13.4

There's some PLG for you over there.

1:14.9

They'll give you a ton of product for free, right?

1:16.7

So that's an example of it to get you to lock in.

1:19.2

So Google Bard updates too.

...

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