This is the Gary V. Audio Experience.

Let's bring in Gary Vaynerchuk, the entrepreneurial star of VaynerMedia, the CEO, and why the

resurgence in collecting sports cards?

There's multiple reasons.

145-year-olds.

The great year of sports cards in the last three, four decades was that 1985 to 1993

was a huge change where it was complete chaos and everybody was into it.

That guy, and obviously some women as well, but that guy, predominantly, is now 45 to 50

and has children that are now eight and nine.

Just like in the toy industry and other businesses, you see reboots every 30 years,

you're seeing that with sports.

That's one, two, gambling.

The explosion of gambling in the last decade, what gamblers are realizing,

instead of daily fantasy and just betting on games, that they're able to make more money

being right about Jason Tatum or Tyler Hiro or Yannis, that even betting on those teams or those

variables.

That's been a huge factor.

Then three, you've got the sneaker flipper kids, for people that are listening, if you've got

kids that have been doing this over the last ten years, but the flipping of premium sneakers,

buying and selling.

So the entrepreneurial element there, that's happening.

And then for YouTube, there's the explosion of people opening up packs on the internet.

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