Welcome to a new special series called The Bathering.

That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.

But I don't recommend both, but that's your choice.

This collab is going to be super fun. We have Daniel Murray from the marketing millennials and me, Jay Schwettleson, from the Do This Not That podcast and subjectline.com.

Each episode in the series, we are going to go over quick tips about different marketing topics.

And if you want to be in the bathroom, fine.

Just don't tell us about it.

Thanks for checking it out.

We are back for another episode of the bathroom break. I'm Jay Schwettleson from

Do This, Not That. I am here with the legend Daniel Murray from the marking millennials.

And we're going to be talking about some really awesome quick win, things on social media

and in different areas. But before we get to that, Daniel, I'm curious about something. I went out to dinner the other night and the waiter comes over and tells us the specials at the restaurant. And first of all, right out of the gate, it was something gross. And I'm like, I don't want the same. But the way it was going through, like on and on, about every sauce and every dot that was going to be in this special. I feel like when you go to a restaurant,

you're a specials guy. Like, like you would order the special over something that you see on the

menu. Are you locked in on the specials at the restaurant or do you go with like whatever you

think their number one thing is at the restaurant? I'm on a special guy because three years ago,

I saw a TikTok and of the chef

talking about how the specials are just food they're trying to get rid of. Really? Yeah. And especially

like fish. It's like fish they're trying to get rid of. And they say never order the fish at the

restaurant special because it's old fish that they're trying to get rid of and they're

trying to do a creative plate for it. So I'm not a special guy. I'll go through the most popular

thing on the media. Wow. I didn't know that. It freaks me out. That's the most useful thing

I've ever shared on this podcast. By far. All right. Well, now let's get into actually useful stuff. We're going to go through a series of different quick win things that I think are not on everyone's radar, whether it's social media or email or whatever it is. So Daniel, you do stuff on Instagram that I need to learn from. So what is what's a, what's a quick win tactic that you're doing right now that everybody should know about? The one thing that Instagram launched months ago,

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