Welcome to a new special series called The Bathroom Brink.

That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.

But I don't recommend both, but that's your choice.

This collab is going to be super fun.

We have Daniel Murray from the Marketing Millennials and me, Jay Schwettleson, from the Do This Not That podcast and subjectline.com.

Each episode in the series, we are going to go over quick tips about different marketing topics.

And if you want to be in the bathroom, fine.

Just don't tell us about it.

Thanks for checking it out.

It is bathroom break time.

This is Jay Schwettleson from Do This Not That.

I'm here with the marketing millennial Daniel Murray. And today we're getting into a break time. This is Jay Shwedelson from Do This Not That. I'm here with the marketing millennial Daniel Murray.

And today we're getting into a hot topic.

Do followers even matter anymore?

But before we do that, Daniel, I'm curious about something.

Is it too early to start thinking about holiday shopping for you?

Are you thinking about stuff for Ari now,

or do you not do that until like October or something? No, I haven't thought about it until you

just said it. So, no, are you over-prepared like that? On the business side, I think about like the fact that I always know year end comes really fast. Like after Thanksgiving, everybody turns it off. So if we don't have like pipeline going in now for Q4, I get upset. But for holiday stuff, I'm like a, I'm the, I couldn't be worse. I'm the day before. Oh, well, I mean, if we're talking about business stuff, I think like like, like consumer, if you're not doing

Black Friday, Saturday, salary, or having already plan for that. Like in November, you're

ready behind. It's like the trade up, but when I'm coming to shopping for something, I'm,

I'm like two weeks, one way before that. Sorry. Well, you're a slacker. Well, let's get into it.

...