SPECIAL SERIES ==> 20% Click-Through Increase! B2B + B2C Animated GIFs are GOLD💡 <== | BATHROOM Break #82 COLLAB: The Marketing Millennials + Do This, Not That

Do This, NOT That: Marketing Tips with Jay Schwedelson

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5 • 715 Ratings

🗓️ 17 November 2025

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Moving chaos, forgotten boxes, and the universal struggle of figuring out where the bathroom is in a new place somehow turn into the perfect setup for a smart chat about a wildly overlooked email tactic. You’ll hear how adding a simple animated gif can lift clicks, stop the scroll, and make your emails feel more alive, all thanks to the always blunt brilliance of Jay Schwedelson and the ever-game-for-any-topic energy of Daniel Murray.

ㅤ

Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights.

ㅤ

Best Moments:

(01:01) Jay admits he’d help Daniel move but really, absolutely would not

(01:43) Daniel predicts the inevitable two-week unpacking saga

(03:00) Daniel breaks down why gifs instantly stop the scroll

(03:32) Jay explains how animated gifs lift click rates by about 20 percent

(05:00) Daniel shares how to turn video moments into compelling gif teasers

(07:40) Jay reminds everyone that AI makes creating gifs ridiculously simple

ㅤ

Check out our 100% FREE + VIRTUAL EVENTS! ->

Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

ㅤ

Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to a new special series called The Bathern Brin.
0:11.0	That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both.
0:17.0	But I don't recommend both, but that's your choice.
0:19.0	This collab is going to be super fun. We have Daniel Murray from the marketing millennials and me, Jay Schwettleson, from the
0:24.7	Do This Not That podcast and subjectline.com.
0:27.5	Each episode in the series, we are going to go over quick tips about different marketing topics.
0:32.4	And if you want to be in the bathroom, fine.
0:34.8	Just don't tell us about it.
0:36.1	Thanks for checking it out.
0:39.4	We are back for the bathroom break. I'm here with Daniel Murray from the Marky Millennials.
0:43.9	I'm Jay Schwettleson from Do This, Not That. And this is a big week for Daniel.
0:47.8	Because Daniel is moving. He texts me because I'm moving, which is always a subtle opening of like,
0:53.2	hey, do you want to help me move
0:54.3	because we live sort of near each other and I literally texted back I would help you but I don't
1:00.2	want to he did it's a legit I have proof he texts me that and then I said I replied back that
1:07.1	when people ask someone to ask over 30 years old to move, it's like, hey, here's a free
1:15.0	lunch, but also you get back surgery as you're present as well. So I would never ask Jay to
1:20.5	have me. No way. No, nothing with boxes. Anything with boxes is a hard note. Are you a good
1:26.1	packer? Are you good at packing?
1:28.3	No, horrible. R is a horrible packer too. We're like horrible at doing it. So it's going to be a
1:34.8	mess. It's going to be a mess. I want to know a period of time. Will there be a box that
1:39.2	remains stuff within a box for at least six months after you move um no but it would take it like a tug
	...

Transcript will be available on the free plan in 20 days. Upgrade to see the full transcript now.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from GURU Media Hub, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of GURU Media Hub and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.