Hi and welcome back to Get Fit Guy. This week I want to take a look at sources. What is the difference

between these two headlines? First, 10 easy moves you can do from home to get a J-Lo butt in just five minutes

a week. Secondly, meta-analysis of the efficacy of the loaded hip extension for glute hypertrophy.

I think it's pretty obvious that one sounds way more fun to read, even for me,

but also the way they're written and the type of source material

they use is important. I think critical reading is as important as a skill as critical thinking.

If I help you all to make more informed choices as to where you get your information,

will help you long after my lifespan as a get-fit guy.

And that's really important to me.

So the first thing is to say the way things are written.

We can always split any written or spoken word into three types.

They're all types of what we call rhetoric.

The Greek philosopher Aristotle was the first person to really define rhetoric.

He said it is the faculty of observing in any given case the available means of persuasion.

So the first thing is to note that I am also using rhetoric right now because I'm persuading you through various methods

each week and convincing you of my arguments.

Now, the three types of rhetoric are ethos, pathos and logos.

Ethos is an appeal to credibility.

I've already used ethos in this podcast by mentioning Aristotle.

Anytime we see a situation where there's a doctor or a celebrity or a well-known academic

that said something related to a topic, then we're looking at ethos. It's super common and the

sole reason that companies hire celebrity endorsers. The problem with ethos is that actually

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