You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.

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SourcePoint launched in 2015 after a $400 million exit. I was ad mail to Google. Check it out right now at GitLatka.com.

SourcePoint launched in 2015 after a $400 million exit.

That was AdMild to Google.

Now working on a sort of a three-tiered pricing plan.

What folks can pay him on a volume of API call a plan, a pure SaaS plan, which is traditional C and unlocking features.

And then lastly, what percent of spend is source point helping you protect?

They take under 1% call it take rate on that. They're growing nicely. They raised recently a

series C in 2020 for 17 million bucks. They've got a team of 60 evenly distributed call it and a nice

go-to-market plan leaning on a lot of his ex-teammates from ad mount as I look to scale to 50 million.

This year would be a stretch goal, but definitely in 2024, serving 500 customers today.

Hey, folks. My guest today is Ben Brokus. He's the co-founder and CEO at SourcePoint, now

leading the strategic direction. It's a data privacy company for digital marketing. He's got a proven

track record of growing companies that transform the digital content industry, founding and leading the preeminent supply side platform ad meld to its acquisition by Google

for reported 400 million in 2011. He then served as general manager of global marketplace development

team. Prior to that, he drove business and operations for Jump TV and AOL. Ben, you ready to take us to the

top? Sure, let's do it, buddy. All right. Your bio said

400 million reported. That was in 2011. I mean, can you create clarity there? Is that confirmed?

Is that close enough? I mean, it's all about how do you do your fancy accounting. There's

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