Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

Hey, it's our friend. Grand Baldwin here. Welcome back to the speaker lab podcast. Good to have you

here with us today. So we are nearing the release of the book, The Successful Speaker. I am so excited about this.

This has been a project we've been working on for the past two years. It's going to be coming out in February of 2020, February 18th, to be exact.

So mark it on your calendar. We already have a bunch of promo stuff that we put together

for those that pre-order the book. So we definitely want to incentivize you. We are throwing in a lot of stuff there. So if you want to get all the details on that, you can go over to the speakelab.com slash book. Again, that is the speakerlab.com slash book. Make sure you check out the successful speaker, get all the pre-order bonuses that are going to come along with it. You're not

going to regret it, my friend. It's going to be awesome. All right. So today we've got a great episode for you. We've got my friend Terry Brock, who's hanging out with us. Terry has been in the speaking industry for, I jokingly told him nearly as long as I've been alive. So the guy has just a wealth of knowledge, has a great radio voice as well that you're going to, you're going to enjoy. But we talk about how he got into the speaking business, how his speaking business has evolved and changed, figuring out what you should speak about, how you should make sure that you are solving a specific problem for a specific audience and how that's evolved, how you can validate that in the marketplace as well.

Let's also touch on a little bit about virtual speaking. So Terry's doing a lot more of that where he doesn't have to leave his home in sunny Orlando, Florida and instead is able to

hop on Zoom or some other form of technology and talk with people in a speaking environment,

literally all over the world. So we talk about that as well and what that has looked like for Terry and his business. Also, we think we're going to have him back on in the future to talk more about that. That's a unique topic we haven't really dug into that much. And then finally, we spend some time talking about the National Speakers Association, the NSA. This is a topic we get a lot of questions about. And so Terry has been very involved

in the NSA. It's been something that's really made a difference in his business. So we talk about

that, the pros and cons to it, how to get involved in the NSA, who it's for, who's not for, what

to expect, all of that on this episode. So we've got a lot to get to, short amount of time

to do it. So let's just jump right in to this conversation with Mr. Terry Brock. Enjoy.

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