Social Media for Artists: An Introduction [103]
Art Juice: A podcast for artists, creatives and art lovers
Louise Fletcher/Alice Sheridan
4.8 • 1.1K Ratings
🗓️ 12 January 2021
⏱️ 60 minutes
🧾️ Download transcript
Summary
As working artists, we have both used social media to build an audience and make sales. In this episode, we discuss how we approached social media when we first started, what we learned along the way, and how it plays into our marketing strategies today. This is an honest and open discussion that includes what we didn't understand, what we got wrong, and where we still need to improve. But having built solid and loyal followings on platforms such as Instagram, Youtube and Facebook, we both have sound advice about different ways to leverage these free resources to build your art career.
Building a following on social media is a slow process, but the results speak for themselves. These platforms certainly have their downsides, but artists have never been able to take such strong control of their own marketing or been able to reach so many people free of charge. We hope you find our conversation thought-provoking and perhaps inspirational.
Mentioned:
Sketchbook Project: https://www.sketchbookproject.com/
Patrick Gale book 'Take Nothing With You': https://www.amazon.co.uk/Take-Nothing-with-You/dp/B07C2V4F5N/
Link to episode 59: https://anchor.fm/dashboard/episode/eb63c0
Mini Seawhite concertina sketchbook: https://www.cassart.co.uk/drawing/paper-3/sketchbooks/seawhite-concertina-sketchbook-70-pages-140gsm.htm
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Alice @alicesheridanstudio
Louise @louisefletcher_art
Credits
"Monkeys Spinning Monkeys" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License
Transcript
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| 0:00.0 | Whereas as artists we're in the we have the perfect thing because we do something people love |
| 0:05.9 | Some people love and they want to stay involved and engaged with and if we engage them they will stick around. |
| 0:13.4 | Here we go then. |
| 0:20.8 | Here we go then. |
| 0:22.4 | Mark 2. this is episode 103 of Art Juice, honest, generous and humorous conversations |
| 0:29.4 | that will feed your creative soul and get you thinking with me Alice Sheridan and me Louise Fletcher and we had |
| 0:36.1 | it go this morning and it didn't work so here we are again hello hello we're both a bit grumpy |
| 0:41.6 | this morning well we had our day all sorting out and then |
| 0:45.7 | kaboom. Yeah internet problems. Internet problems what can you do? Go away and come back. |
| 0:52.3 | Actually I feel in a more awake mood now so it might be better yeah |
| 0:58.6 | Right so what are we going to talk about today? We thought today we would talk about social media for artists. I see it says where does it fit into your |
| 1:08.4 | marketing strategy which quite makes me laugh because I'm still not entirely convinced I actually have a marketing |
| 1:14.4 | strategy but we've never really done much about social media looking back |
| 1:19.8 | through the show notes because it is such a huge topic. Anyway we're going to start today, we'll see where we get to and no doubt there might be some little nuggets that we want to come back to and tackle in more detail perhaps in other weeks but first of all how has your |
| 1:36.8 | week been what have you been working on well I've not really have much to do no No, that's not true. |
| 1:44.0 | I just am so busy. |
| 1:46.0 | How am I so busy? |
| 1:48.0 | So the two main things that I've been doing, |
| 1:51.0 | so I got an agreement with my publisher and he kind |
| 1:56.6 | of slipped into the agreement we negotiated some clauses that I wasn't happy with but |
| 2:01.1 | he slipped in a due date for things which was two weeks earlier than we'd originally discussed or three weeks earlier I think and I and I agreed to the other things and then I said you know know, two weeks, that's three weeks earlier than I was expecting and you know, I really would like to have until the end of March and he sent me back a final contract with a note saying, trust you're okay with the revised dates best wishes. So I am now on the |
| 2:28.3 | hook for the book a bit earlier than I thought and this is all to make an October publishing deadline. |
... |
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