Sips by - Making Tea Discovery Personal

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 18 October 2019

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Part 2 of this feature Staci Brinkman, Founder & CEO of Sips by continues to share with us the inside story of building her brand.

Staci shares with us the following: How her brand positions itself today vs. when they just started, How she builds and maintains the relationship with her customers via social media, Why people discover more than great Teas through her platform but great brands as well, How she funded her startup at the beginning and her recent angel investment, How she packed the first 100,000 "Sips by" boxes in her living room, How their focus is growth and what they are doing to achieve it, What entrepreneurial lesson she learned that she wasn't expecting, Why she didn't think she would get married, and how she and her husband deal with working together as a married couple and much more.

Join us while Ramon Vela interviews Staci in Part 2 of this episode.

For more on Sips by visit: https://www.sipsby.com/

Visit the partners who make this show possible:

Visit our advertiser: https://www.privy.com/cf
Visit our advertiser: https://churnbuster.io/pod
Visit our Sponsor: https://www.retentionscience.com

Transcript

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0:00.0	Recorded at the Retention Science Studios.
0:08.4	This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.
0:14.9	My name is Ramon Vela, and this is the story of a brand.
0:26.3	Thank you. and this is the story of a brand. Hey, thanks very much for joining us today.
0:28.3	This is going to be a fantastic episode.
0:30.8	However, before we begin, I have something kind of serious to talk to you about.
0:34.9	Now, did you know that on average 15% of online credit card payments get declined?
0:40.5	Now, if you're a subscription business, this can have a huge impact on your churn rate.
0:45.9	Now, the good news is that most of this is recoverable. Churnbuster helps subscription businesses recover
0:51.5	failed payments and reactivate those subscriptions.
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0:59.9	Now, getting set up with Churnbuster takes less than five minutes, and if you're just getting
1:04.3	started, you can try out their free plan for recharge. To learn more, visitchurnbuster.io slash POD again, that's churnbuster.
1:14.0	.io slash POD. You know what stinks? It's spending all your freaking money on driving
1:20.8	traffic to your site, but only converting one or maybe two percent of them to sales. Now, this is a really
1:27.0	common problem, and fortunately, Privy is sitting out to solve this.
1:31.6	Over 300,000 loyal business owners trust Privy with list growth and increasing conversion.
1:37.1	So if you want to increase your average conversion rate, we've got a special offer for
1:41.3	the story of a brand listeners.
1:43.4	You can schedule a conversion consultation with one of their e-commerce experts for free, and
1:49.2	you can do this by going to at privy.com forward slash CF.
1:54.3	Again, that's privy.
	...

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