Simplifying Payroll for Small Business Owners with Roberto Masiero: An EOFire Classic from 2022

Entrepreneurs on Fire

John Lee Dumas

Business, Careers, Entrepreneurship

4.8 • 4.1K Ratings

🗓️ 19 April 2026

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

Roberto is Senior VP of ADP Innovation Labs, leading research on emerging technologies and the development of new products.

Top 3 Value Bombs

1. Taking risks, believing in yourself, and being kind leads to success.

2. Use a payroll system from a trusted provider.

3. Believe in yourself, stay kind, persist, plan well, and get expert help with payroll.

Roll is the first chat-based payroll app designed for small businesses. Download the Roll by ADP app and get your first 3 months free - Roll by ADP

Transcript

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0:00.0	Who's Reddit to rock today, Fire Nation. JLD here and welcome to entrepreneurs on fire.
0:07.8	Brought to you by High Level, the all-on-one sales and marketing platform.
0:11.2	On today's classic episode, we'll be breaking down how to simplify payroll for small business
0:16.1	owners and to drop these vibe bombs I brought to Roberto Masario in the EO Fire Studios.
0:20.9	Roberto is senior VP of ADP Innovation Labs, leading research on emerging technologies and the development of new products.
0:28.5	And today we talk about how taking risks, believing in yourself, and being kind leads to success,
0:33.2	how to use a payroll system from a trusted provider and believe in yourself. Stay kind, persistent,
0:42.7	plan well, and get expert help with payroll and so much more. And the big thing for sponsoring today's episode goes to Roberto and our sponsors. If you are building a real business,
0:49.1	you need real infrastructure. High level gives you website hosting, funnels, email marketing,
0:53.3	automation, calendar booking payments, and course hosting all on one platform, plus award-winning 24-7
0:58.2	support. Get a 30-day free trial and my full bonus stack that includes a 50-minute private call
1:02.8	with me and much more at high-level fire.com. High-level fire.com. Fire Nation, 50 days will fly right on by.
1:12.3	The only question is, will you have something to show for it?
1:15.2	I created a free YouTube series called 50 Days to Something, a step-by-step path to build
1:21.0	a real product, service, or offer in just 50 focused days.
1:25.5	Start today for free at eofire.com slash YouTube.
1:31.4	Roberto, say what's up to Fire Nation and share something that you believe about becoming
1:37.5	successful that most people disagree with. Thank you for having me. This is a pleasure.
1:44.0	That's a tough question. I think, I think, you know, there's having me. This is a pleasure. That's a tough question.
1:45.8	I think, I think, you know, there's two things.
1:47.6	One is take risks, believe in yourself.
1:51.5	But that sounds like people, you know, people might agree with that.
	...

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