Welcome to your brand amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a

difference. I have a special treat for all of you today.

Russell Londstrom, Chief Markitek,

who has not only started multiple seven-figure businesses

and has 35 years of experience on the front lines of this crazy thing

called entrepreneurship and marketing but has created a marketing plan formula for all of you. So Russell, thank you so much for being here today.

Yeah, I'm excited to be here. I was looking forward to talking with you. So, yeah. Well, before we get into what is a market tech,

let's talk about your background I mean holy

moly multiple seven-figure businesses yeah I don't know if that's something to

brag on or it's a sign of insanity my father was know, the American success story came over from Europe, you know, with $100 in his pocket in the 50s to New York and his dream was, you know, America was a place you could make dreams a reality and that was just

instilled in all of us my brother and sister and pretty much our whole family

are all entrepreneurs and so I've had miscellaneous jobs here and there throughout my life, mostly just cooking and kitchen

work, but you know, I always just started my own business and for every success I've had, you know,

there's 10 or 20 failures and trying behind them.

So it's been quite a ride, that's for sure.

It definitely sounds like you have a lot of stories.

Yeah.

What it is is I have a lot of arrows in my back,

you know, those pioneers, we end up with all the arrows.

When you think about entrepreneurship people often think about the success stories but

there's so much trial and error and even when I was younger I was always doing

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