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The James Altucher Show

Side Hustle Friday: Create Your Own Niche Podcast! | Sabrina Ricci & Garret Kruger from "I Know Dino"

The James Altucher Show

James Altucher

Society & Culture, Talk Radio, Writer, Philosophy, Comedy, Chess, How To, Entrepreneurship, Jay, James, The James Altucher Show, Altucher, Author, Jay Yow, Education, Jay The Engineer, Business, James Altucher

4.62.7K Ratings

🗓️ 31 March 2023

⏱️ 46 minutes

🧾️ Download transcript

Summary

Today, James sits down with Sabrina Ricci and Garret Kruger, the hosts of the popular "I Know Dino" podcast, to discuss how they have built a successful niche podcast and turned it into their full-time job. Sabrina and Garret have been running their dinosaur-focused podcast for eight years, and they share their insights into how they have been able to grow their audience and leverage their niche topic to their advantage.

Transcript

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0:00.0

Oh my gosh, I love, like literally love this couple that I just spoke with Sabrina and

0:12.4

Garrett.

0:13.4

They are living the dream.

0:15.5

Garrett was a chemical engineer.

0:17.5

Sabrina did all sorts of jobs and they realized and they're married.

0:22.3

They realized they just love dinosaurs and they love talking about dinosaurs and it turns

0:26.9

out.

0:27.9

There's another million people around the world who also love dinosaurs and adults, kids,

0:33.1

whatever.

0:34.1

So they started a podcast.

0:35.4

I know, I know.

0:37.4

It got huge.

0:38.4

They quit their jobs.

0:39.8

They're making a living from their podcast and merchandise and so on.

0:43.8

And we have a fun talk, not just about dinosaurs, but also how to start your own niche

0:48.8

podcast and hopefully quit your jobs and how great it is to live your passion and live

0:54.1

your dream and work at it.

0:56.1

And I remember a few weeks ago, I had a podcast with Stephen Kotler who says in your 30s or

1:01.2

40s, you start to merge your passions with what you do and that's a good way to get into

1:06.4

flow.

1:07.4

Now, I didn't really do that in my 30s.

1:09.7

I wish I had, but Sabrina and Garrett did and it's just great talking to them.

...

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