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The James Altucher Show

Side Hustle Friday: Create Your Own Niche Podcast! | Sabrina Ricci & Garret Kruger from "I Know Dino"

The James Altucher Show

James Altucher

Education, Business

4.62.7K Ratings

🗓️ 31 March 2023

⏱️ 46 minutes

🧾️ Download transcript

Summary

Today, James sits down with Sabrina Ricci and Garret Kruger, the hosts of the popular "I Know Dino" podcast, to discuss how they have built a successful niche podcast and turned it into their full-time job.Sabrina and Garret have been running their dinosaur-focused podcast for eight years, and during the interview, they share their insights into how they have been able to grow their audience and leverage their niche topic to their advantage.They talk about the genesis of their show, which was born out of their shared love for dinosaurs, and discuss the challenges they faced in the early days of the podcast, such as finding their voice and building an audience. However, their passion for the topic kept them going, and they continued to produce high-quality content.Through hard work and dedication, Sabrina and Garret have turned their passion into a full-time job, using multiple monetization strategies, including Patreon, ad revenue, merchandising, and promotional opportunities. Sabrina and Garret have found that niche podcasts have an inside route in the podcast business. Listeners are passionate about specific topics and are willing to support creators who are equally as passionate. This provides an opportunity for creators to build a loyal audience and monetize their content.If you're a fan of the "I Know Dino" podcast or interested in learning how to build a successful niche podcast, tune in now to hear Sabrina and Garret's insights and advice on how to turn your passion into a thriving business.Listen to the "I Know Dino" PodcastVisit and Join Their Patreon!Check out "I Know Dino" Merchandise!How a Part-Time Dinosaur Podcast Became a Full-Time Business - Side Hustle Nation------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

Oh my gosh, I love, like literally love this couple that I just spoke with Sabrina and

0:12.4

Garrett.

0:13.4

They are living the dream.

0:15.5

Garrett was a chemical engineer.

0:17.5

Sabrina did all sorts of jobs and they realized and they're married.

0:22.3

They realized they just love dinosaurs and they love talking about dinosaurs and it turns

0:26.9

out.

0:27.9

There's another million people around the world who also love dinosaurs and adults, kids,

0:33.1

whatever.

0:34.1

So they started a podcast.

0:35.4

I know, I know.

0:37.4

It got huge.

0:38.4

They quit their jobs.

0:39.8

They're making a living from their podcast and merchandise and so on.

0:43.8

And we have a fun talk, not just about dinosaurs, but also how to start your own niche

0:48.8

podcast and hopefully quit your jobs and how great it is to live your passion and live

0:54.1

your dream and work at it.

0:56.1

And I remember a few weeks ago, I had a podcast with Stephen Kotler who says in your 30s or

1:01.2

40s, you start to merge your passions with what you do and that's a good way to get into

1:06.4

flow.

1:07.4

Now, I didn't really do that in my 30s.

1:09.7

I wish I had, but Sabrina and Garrett did and it's just great talking to them.

...

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