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Marketing School - Digital Marketing and Online Marketing Tips

Should You Sign Up For TikTok in 2020? | Ep. #1247

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 30 December 2019

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1247, we discuss whether or not you should sign up for TikTok in 2020. TikTok is the newest social network, mainly used for much younger people, allowing users to create short lip-sync, comedy, and talent videos. Listen in to hear more about why now is great time for your business to get in on the TikTok platform, how to take advantage of initial organic growth, and when to look out for opportunities to monetize.  TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Should You Sign Up for TikTok in 2020?. [00:31] What is TikTok and how do you use it? [01:32] Vine success stories: Logan Paul and Jake Paul. [02:40] The two schools of thought for how to use TikTok for your brand. [03:56] How to repurpose your content from other social media platforms for TikTok. [04:58] Why now is the best opportunity for organic growth on TikTok. [05:36] Focusing on LinkedIn for organic growth on the B2B side. [06:00] That’s it for today! [03:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: TikTok ByteDance Vine Logan Paul Jake Paul Staples Center LinkedIn Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:56.0

And today we are going to talk about if you should sign up for Tik-Toc in 2020.

1:02.0

So Neil, what is Tik-Tok first and foremost?

1:04.7

Tik-Tok is a social network. Think of Instagram and YouTube, but it's mainly used for

1:11.7

much younger people kind of like Snapchat but what

1:14.8

tip talk is is you can do like fun stuff on there for how long is it's only it's

1:21.7

very short is it a It's very short. Is it a minute? Like you can do funny stuff like a record like

...

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