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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Should I Focus On Creating Digital Products Outside My Niche?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9638 Ratings

🗓️ 16 June 2015

⏱️ 10 minutes

🧾️ Download transcript

Summary

Today's question comes from Bree, who asks about whether she should spend time creating digital products outside her niche. Do you have a question about digital products? Record it at http://www.askpat.com/.

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Transcript

Click on a timestamp to play from that location

0:00.0

AskPath.

0:07.0

What's up, everybody, Pafflin here, and welcome to episode 366 of Ask Pat.

0:15.3

Thank you so much for joining me today.

0:16.9

As always, I'm here to help you by answer your online business questions five days a week.

0:20.7

All right, here's today's question from Brea.

0:24.5

Hi, Pat.

0:25.4

My name is Brea, and I have a question for you because I know you have your SPI platform and brand, but yet you still have other products that you sell online as far as your trucker.com and also your lead exam.

0:42.0

And so my question to you is I'm a brand new coach, a life coach that is.

0:47.5

And I'm just starting the building of that brand and business.

0:53.5

But however, I do have ideas for a digital product that is separate from that.

1:00.9

My question is, do you think I should put time and effort into these digital products first?

1:08.0

Because they're going to be separate.

1:09.7

I'm afraid that they might take too much

1:12.0

time away from building business and brand. I am a mom of two. I still do have a full-time job,

1:19.3

and I also homeschool my kids. Obviously, I'm not going to be homeschooling for too much longer,

1:25.3

but there is a lot going on.

1:28.1

So what I'm afraid of is that having the digital products, once they're done, I want to be

1:33.1

able to put my full focus into them, of course.

1:36.0

But once they're done, how much time and effort do they really take that besides, you know,

1:42.9

regular upkeep and customer service, is it going to take away from

1:47.3

building my true passion and my business, which is helping people change their lives? So I hope

1:54.4

you can answer this question. I really love your show and I love you. You've been so great.

...

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