Sh*t's Hard Right Now... Just Keep Going | Ep 232

The Game with Alex Hormozi

Alex Hormozi

Education, Entrepreneurship, Business, How To

4.9 • 4.8K Ratings

🗓️ 28 August 2020

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

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Summary

It’s about staying in the game, no matter what. Today, Alex (@AlexHormozi) shares with us some advice on persevering through these hard times during COVID especially if you’re a business owner. It might be hard right now, but you just have to put yourself on overdrive to make up for the losses and work with what you have until you’re back on track.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:14) - COVID-19 makes customer acquisition challenging, regardless of industry.

(2:26) - Switching identity involves risk and sacrificing the old.

(5:57) - Pushed into overdrive to compensate for market deficiency.

(8:09) - Endure hardships while fulfilling promises to your market.

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Transcript

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0:00.0	Real quick, you guys already know that I don't run any ads on this and I don't sell anything.
0:04.5	And so the only ask that I can ever have are you guys that you help me spread the words.
0:07.7	We can have more entrepreneurs make more money, feed their families, make better products,
0:11.9	and have better experiences for their employees and customers.
0:14.8	And the only way we do that is if you can rate and review and share this podcast.
0:19.3	So the single thing that I have to do is you can just leave review,
0:21.9	but take you 10 seconds or one type of the thumb.
0:23.9	It would mean the absolute world to me.
0:25.2	And more importantly, it may change the world of someone else.
0:28.6	Right now, if you're a gym owner or you're in an industry that was affected by COVID,
0:34.4	shit sucks. Welcome to the game where we talk about how to get more customers,
0:37.9	how to make more customers, how to keep them longer, and the many failures and lessons we
0:41.3	have learned alone the way. I hope you enjoy and subscribe. Hey, what's going everyone?
0:46.8	Just one of the make this video for our slides podcast, you're consuming it.
0:52.0	Just I feel like you needed to be said. So right now, if you're a gym owner or you're in an
1:00.2	industry that was affected by COVID, shit sucks. I just want to be really real with you.
1:07.4	Like shit sucks. Like it's not easy. And if you were in the gym space and you kind of have
1:14.4	two choices, right? You've got your lease that you personally guarantee, you've got equipment,
1:19.0	you've got you've got employees that are relying on you. And it's half the market doesn't want
1:25.6	to come into your gym because they're afraid of the flu, right? And on the flip side, you're trying
1:31.3	to make money online, but it's an entirely new business. And so any new business would require
1:36.3	100% of your attention, except you also have this other business that you're personally guaranteed on
	...

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