Seth Godin - Best-selling Author | How to Make Better Plans (This is Strategy)

Success Story with Scott D. Clary

Success Story Media

How To, Business, Education, Self-improvement

4.6 • 326 Ratings

🗓️ 21 October 2024

⏱️ 70 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The GuestSeth Godin is a renowned entrepreneur, marketing expert, and bestselling author, known for his pioneering ideas in digital marketing and business innovation. He has written over 20 books, including classics like Purple Cow, Linchpin, and The Dip, which emphasize the importance of standing out, being indispensable, and embracing failure as part of success. As a thought leader, Godin has significantly shaped modern marketing by focusing on the value of building connections, fostering trust, and creating products that resonate deeply with niche audiences.In addition to his writing, Seth Godin is a popular speaker and the founder of several successful ventures, including Yoyodyne, which was acquired by Yahoo, and the altMBA, an online leadership workshop. His daily blog, one of the most popular in the world, provides insights on marketing, leadership, and personal development, inspiring millions of readers globally. Through his work, Godin encourages professionals to challenge the status quo, embrace creativity, and lead with purpose. ➡️ Show Linkshttps://www.instagram.com/sethgodin/ https://x.com/thisissethsblog/ https://www.linkedin.com/in/sethgodin/ ➡️ Bookshttps://www.amazon.com/This-Strategy-Make-Better-Plans/dp/B0D47T8S7N/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/ Hustle & Flowchart Podcast - https://hustleandflowchart.com/ NetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/claryRange Rover Sport - https://www.landroverusa.com/CIBC Innovation Banking Podcast - https://www.innovationbanking.cibc.com/podcasts/SmarterVitamins - https://smartervitamins.com/scott (Code: Scott)NerdWallet - https://www.nerdwallet.com/learnmoreLinkedIn Jobs - https://linkedin.com/excellence ➡️ Talking Points00:00 - Intro02:50 - What is Strategy?04:10 - The Strategy Problem in 202408:07 - Strategy as a Path to Growth13:10 - 4 Steps to Break Out of the Mold18:27 - Sponsor: Hustle & Flowchart19:10 - What Makes a Strategy "Elegant"?23:17 - The Human Side of Strategy26:03 - Can You Build and Disrupt at Once?33:25 - Audience First, Product Second39:12 - Blueprint for a Great Strategy43:52 - Lessons in Content Creation45:46 - Learning from Robert Moses48:40 - Why Ethics Matter in Business52:07 - Why Distribution is Key for Entrepreneurs54:02 - A Key Takeaway from ‘This Is Strategy’

Transcript

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0:00.0	All right?
0:01.0	All right, listeners, please welcome our real life finance nerd from Nerd Wallet, Sean.
0:06.0	Hey Scott, thanks for having me.
0:07.5	Now we all know Nerd Wallet for their credit card comparisons, but it's much more than that, right?
0:11.0	Yeah, so much more.
0:12.0	I mean, even for credit cards, it's not the basic that right yeah so much more I mean even for credit cards it's not the basic
0:14.1	this card versus that card with us you can filter for features you want you can add your top
0:19.9	cards to a comparison table and get access to exclusive offers.
0:24.0	So smarter tools, smarter financial decisions.
0:27.0	Exactly. Beyond credit cards, we research and review thousands of other financial products
0:32.0	from Hial Sainting accounts to mortgage lenders. and review thousands of other financial products
0:32.6	from High Old Saines accounts to mortgage lenders
0:35.2	so that you can find these smartest financial products.
0:38.7	All right, you hear that world.
0:39.8	Nurd Wallet is not just credit cards. Thank you for that important PSA Scott. And where exactly
0:45.6	should people go to compare and find these credit cards and savings accounts and mortgage rates
0:50.1	and more? Nurd wallet.com forward slash learn more.
0:54.7	Thanks so much Sean.
0:55.8	Nurd Wallet finance smarter.
0:58.1	Scott, I think that's my line.
1:00.0	Finance Smarter y'all.
1:01.2	NERV wallet compare Inc. NMLS,
	...

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